[my] Marketing Specialist

Petaling Jaya, Malaysia

Job Description


About the team
Our Regional Growth team is critical to Doctor Anywhere\'s development. Our main responsibility is to expand our business horizons beyond Singapore, forging strategic partnerships regionally. We work together to make healthcare accessible to millions of users across Southeast Asia and beyond.
About the role

We are seeking a Marketing Specialist to join the marketing team and support DA Malaysia in developing the marketing strategies, launching campaigns and providing marketing insights for commercial decisions. A summery of the key responsibilities are as follows:

  • Support in the development of marketing strategies and launch plans in accordance with brand goals, whilst keeping in line with company goals and vision.
  • Plan and implement marketing campaigns (ATL & BTL) across multiple platforms that includes website, social media, events etc. Ensuring marketing alignment across all digital channels.
  • Source and negotiate with external parties for collaboration.
  • Prepare marketing campaign reports on assigned marketing projects.
  • Assist in tracking and measuring the overall marketing program, and work closely with the data team and marketing team in Malaysia to analyze analytical/ predictive models for campaign improvements and data-driven marketing strategies
  • Observe and analyze competitors and market trends.
  • Any other ad hoc duties/ projects assigned when appropriate - copywriting or editing, simple editing of graphics, sales enablement materials, marketing automation and remarketing project, etc

About you
  • Graduated from Marketing, Business Administration, Journalism or other relevant fields.
  • Possess 3 to 5 years of experience in Marketing, creative, editor, writer position, grounding in healthcare, lifestyles, tech is preferred but not required.
  • Fluent in written and spoken English and Bahasa Malaysia
  • Demonstrates/ has track record of implementing data-driven marketing strategies, and marketing analytics.
  • Curious about trends and have an understanding of DA\xe2\x80\x99s core target markets
  • Experience dealing with medical advertising and requirements is an advantage.
  • Ability to research, filter and analyse information to deliver contents creatively and profitably..
  • Experience using email marketing platforms, social media,etc is a plus.
  • Competent in Microsoft Office and Google Suite

About Doctor Anywhere Doctor Anywhere (DA) is on a mission to be the largest tech-enabled, omnichannel healthcare provider in Southeast Asia. First launched in Singapore in 2017, DA aims to bridge gaps in the healthcare ecosystem through developing innovative solutions and technologies. In 2021, DA raised SGD$88 million in Series C fundraising (August 2021) and acquired Doctor Raksa, the biggest telemedicine platform in Thailand which further strengthened our foundation for telehealth and healthcare offerings. Today, DA is present in Malaysia, Thailand, Philippines, Vietnam, Indonesia and India, serving more than 2.5 million (and growing) users across the region. At DA, we believe in the value of innovation and collaboration. Grounded in our motto of \xe2\x80\x9cKeep Going, Keep Growing\xe2\x80\x9d, our team strives towards excellence every day, and values diversity in perspectives brought by every member. Together, we bring quality healthcare to your doorstep!

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Job Detail

  • Job Id
    JD884699
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, Malaysia
  • Education
    Not mentioned