Job Description

Paid Specialist Responsibilities:

• Meeting with campaign managers to determine their goals and budget.

• Advising them and other stakeholders on costs, expectations, outcomes, and processes.

• Brainstorming ideas for marketing campaigns and paid advertising.

• Copywriting of ad copy for both Google Adwords, Social Media Ads, and others.

• Working alongside a team of digital marketers, such as SEO specialists, content marketers, and creative specialist.

• Creating and managing search engine marketing, social media, and other campaigns.

• Monitoring and analysing web analytics and campaign performance, ensuring ongoing campaign optimization.

• Defining campaign budgets, aligning campaign goals, and ensuring adherence to search optimization principles.

• Identifying and presenting new avenues of paid advertising.

• Utilizing demand-side RTP platforms to promote adverts and campaigns.

• Ensuring a positive ROI on client spending and PPC ad campaigning.

• A bachelors degree in marketing, information technology, or digital marketing.

• Google advertisement certification is must.

• At least four years\xe2\x80\x99 experience as a paid search marketer or in the paid search space.

• Experience in PPC specialist in beyond Singapore is beneficial.

• Ex A thorough working knowledge of demand-side platforms.

• A detailed understanding of practically applying PPC marketing principles.

• Data and web metrics analytical skills.

• Collaborative mind-set and a team player.

• Passionate about marketing and search marketing.

• Driven to achieve results and make an impact.

• A bachelors degree in marketing, information technology, or digital marketing.

• Certification as a PPC specialist or paid search specialist is beneficial.

• At least four years\xe2\x80\x99 experience as a paid search marketer or in the paid search space.

• A thorough working knowledge of demand-side platforms.

• A detailed understanding of practically applying PPC marketing principles.

• Data and web metrics analytical skills.

• Collaborative mind-set and a team player.

• Passionate about marketing and search marketing.

• Experience in PPC specialist in beyond Singapore is beneficial.

• Driven to achieve results and make an impact.

Flintex Consulting