Job Description

Part-Time SEO & SEM Specialist

Location:

Malaysia

Job Type:

Part-Time (1 week per month)

Industry:

Health & Wellness / E-commerce

About Us

We're a rapidly growing health and wellness platform revolutionizing how people access premium healthcare services across ASEAN. Our digital ecosystem connects thousands of users with verified providers, and we're looking for a talented SEO & SEM specialist to help us scale our online presence.

The Role

We're seeking an experienced

Part-Time SEO & SEM Specialist

to optimize our digital marketing efforts and drive qualified traffic to our platform. This flexible role requires approximately

1 week of work per month

, perfect for specialists looking for project-based engagement with a dynamic, fast-growing company.

Key Responsibilities

SEO Optimization

Conduct keyword research and implement SEO strategies to improve organic search rankings Optimize website content, meta tags, and on-page elements using WordPress Perform technical SEO audits and implement fixes Monitor and analyze SEO performance using SEMrush and other analytics tools Build and execute link-building strategies

SEM & Paid Advertising

Create, manage, and optimize Google Ads campaigns for maximum ROI Develop and execute Meta Ads (Facebook/Instagram) strategies Monitor campaign performance and adjust bidding strategies Conduct A/B testing for ad copy and landing pages Manage advertising budgets efficiently

E-commerce & Listings Optimization

Optimize product listings and service pages for conversions Improve website user experience and conversion funnels Implement e-commerce best practices for marketplace optimization Analyze competitor strategies and identify opportunities

Reporting & Analysis

Provide monthly performance reports with actionable insights Track KPIs including traffic, conversions, and ROI Recommend data-driven improvements for ongoing campaigns

Required Qualifications

Essential Skills:

Proven experience in SEO and SEM (minimum 2-3 years) Strong proficiency with

WordPress

(theme customization, plugins, SEO optimization) Expert knowledge of

SEMrush

for keyword research and competitive analysis Hands-on experience managing

Google Ads

campaigns Proficiency in

Meta Ads

(Facebook Ads Manager) Experience with e-commerce and marketplace optimization Understanding of website analytics (Google Analytics, Search Console)

Technical Requirements:

Knowledge of HTML/CSS basics for on-page optimization Familiarity with SEO plugins (Yoast SEO, Rank Math) Understanding of conversion rate optimization (CRO) Experience with landing page optimization

Soft Skills:

Self-motivated and able to work independently Strong analytical and problem-solving abilities Excellent communication skills in English Results-oriented with attention to detail Ability to manage multiple projects simultaneously

Preferred Qualifications

Experience in healthcare, wellness, or medical tourism industries Knowledge of ASEAN market digital marketing trends Certifications: Google Ads, Google Analytics, Facebook Blueprint Experience with other tools: Ahrefs, Moz, Screaming Frog Understanding of local Malaysian search behavior and trends

What We Offer

Flexible Schedule:

Work 1 week per month on your own schedule

Competitive Compensation:

Based on experience and results

Growth Opportunity:

Potential to expand role based on performance

Impactful Work:

Contribute to a mission-driven health and wellness platform

Collaborative Team:

Work with a dynamic, innovative team

Work Arrangement

Time Commitment:

Approximately 1 week per month (flexible scheduling)

Contract Type:

Part-time consultant/freelance basis

Start Date:

Immediate

Reporting:

Monthly performance reviews and strategy sessions

IMPORTANT APPLICATION REQUIREMENTS:

To be considered for this position, you MUST:

Complete ALL pre-screening questions

- Incomplete applications will be automatically rejected

Provide portfolio or campaign examples

- This is mandatory, not optional. Submit at least ONE of the following: Portfolio website link Case study documents (PDF/Google Drive link) Campaign screenshots with results (Google Ads, Meta Ads, SEMrush) LinkedIn profile with detailed project descriptions Live websites you've optimized with before/after data
Job Type: Freelance

Pay: RM3,000.00 - RM3,500.00 per month

Benefits:

Flexible schedule
Application Question(s):

What is your Date of Birth?: DD/MM/YY How many years of experience do you have optimizing WordPress websites for SEO? Which SEMrush features have you used regularly in your SEO/SEM work? What is your total experience managing Google Ads campaigns? How experienced are you with Meta Ads Manager? Have you worked on e-commerce or marketplace optimization projects? Do you have experience marketing healthcare, wellness, or medical tourism services? How familiar are you with Malaysian search behavior and digital marketing trends?
Work Location: In person