Job Description

We have an exciting opportunity for a Performance Marketing Manager position at a reputable Media Agency. The primary responsibility for this role is to plan, execute, and optimize marketing campaigns with a strong focus on measurable results. As a successful candidate your role involves gaining a deep understanding of your client\xe2\x80\x99s business and translating it into actionable media recommendations that align with their objectives.

Please contact Anushyia Vejayarajah or email your CV directly in word format with Job ID: 10018 to .

Please note that due to the high number of applications only shortlisted candidates will be contacted. If you do not hear from us in the next 5 business days we regret to inform you that your application for this position was unsuccessful. MalaysiaCareers@theedgepartnership.com

Key responsibilities

• Execute and optimize campaigns on various platforms, including Google Ads, Meta Ads, DV360, Twitter, TikTok Ads, and LinkedIn Ads.
• Possess strong technical skills and hands-on experience in executing campaigns with different objectives (such as Reach, Views, Link Clicks, Leads, Conversion, etc.).
• Collaborate with internal teams and stakeholders to align campaign strategies and objectives.
• Provide insights and recommendations for campaign improvement and optimization.
• Manage budgets from different ad platforms and optimize campaigns to achieve maximum ROI (CPC, CPV, CPL, CPA, etc.).
• Familiarity with web analytics tools like Google Analytics, as well as experience with Mobile Measurement Partners (MMPs) such as Branch, AppsFlyer, and GTM.

• At least 4 \xe2\x80\x93 6 years of experience in digital marketing, ad optimization, performance marketing, and client servicing within the online advertising industry.
• Bachelor\xe2\x80\x99s degree in marketing, business, or a related field is typically required. A master\xe2\x80\x99s degree in marketing or advertising may be preferred.
• Proficiency in Excel, Word, and PowerPoint.
• Experience in Facebook Ad Manager, Google Search, Display, Google Analytics tools, Programmatic, etc.
• Experience on performance-driven clients (e.g., E-commerce) will be advantageous.
• Fluent written and spoken language skills in English and local language.

The Edge Partnership