Sales Engineer

Malaysia, Malaysia

Job Description

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21 March 2023
To deliver sustainable and profitable sales growth by achieving targets through continuous development of both new and existing assigned End-Customers (Director of Resellers) by applying our value proposition to customer\xe2\x80\x99s needs. The role will be responsible for:
  • Customer Retention: Protect all our existing End-customer business in the area/territory assigned to you, so they continue to do business with Cromwell.
o Build effective business relationships with multiple stakeholders at End-Customer, gaining deep understanding of the customer\xe2\x80\x99s buying & decision-making process, their active and preferred suppliers. o Analyze sales trends to understand customer performance, demonstrating proactively to end- customers on how we have and can add value. o Identify & pursue price agreements to maintain and grow our business each year, especially with large end-customers with high potential o Proactively trackall expansion plans(additional lines, new sites etc.)to maximize wins.
o Engage with relevant resellers for technical & commercial support, ensuring prompt customer service and marketing to the assigned end-customers served by them to increase sales. Planning and Reporting:
o Set appropriate visit / call plan with Existing and New Customers
o Daily updating in Salesforce of all activities, opportunities, new business, customer contacts and other such information as requested by the Line Manager from time to time.
Key Performance Measures
  • Sales Targets Achieved (End-customers, products etc.)
  • Sales Margin Achieved (in coordination with Line Manager)
  • Customer Retention & Sales Growth as per Targets
  • New Customer Acquisition as per Targets
Role Requirements (Included for Self & Line Manager review & then agree on Development Plans each year)
Experience and Knowledge:
  • Previous experience in direct end-customer business development, territory sales expansion/growth and display a \xe2\x80\x98play to win\xe2\x80\x99 attitude that is key to success.
  • Customer account management and relationship building
  • Results Focus and proven delivery of Results
  • MRO Industry experience, relevant to Products/Range offered by Cromwell

Essential Qualifications & Skills:
  • A qualification (Degree/Diploma) in technical (mechanical/electrical/industrial) subject or equivalent
  • Excellent communication (including active listening and negotiating skills)
  • Excellent verbal and written language skills
  • Excellent IT skills including comprehensive understanding of Microsoft Office, particularly Outlook,

Excel, and PowerPoint (Experience with using CRM platforms would be an advantage)
  • Highly self-motivated demonstrating positive mindset and result orientation.
  • Ownership of customer relationship
  • Understanding & Delivery of Cromwell Principles, Customer value and solutions
  • Successful Relationship Penetration at assigned End-customers
  • Targeted Business Development at assigned end-customers
  • Valid driving license

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Job Detail

  • Job Id
    JD919852
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Malaysia, Malaysia
  • Education
    Not mentioned