Job Description

Company Description

At Bosch, we develop, examine and enhance new systems, components and technologies. Our aim is simple - improving lives. Some 70,000 researchers and developers work for that at Bosch: at 120 locations worldwide, in a single network. In 2018 the Bosch Group had 410,000 associates worldwide and achieved 78 billion euros in sales. Robert Bosch (South East Asia) Pte Ltd is a regional subsidiary of the Bosch Group, representing the Group\'s interests in South East Asia. In the Research and Technology Center Asia Pacific we focus on solutions and products for South East Asia, China and India.

Bosch has been present in Malaysia since 1923, represented by Robert Bosch Sdn Bhd, with offices located in Selangor and Penang. In Malaysia, Bosch has diversified businesses in Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. The company has three manufacturing plants in Penang providing Car Multimedia, Power Tools and Automotive Steering systems. In 2018, Malaysia contributed sales of RM 538 million (113 million euros) and employed more than 4,500 associates.



Your contribution to something big!

The role entails developing a focused online market strategy, with a particular emphasis on marketplaces. Responsibilities include optimizing brand visibility and user interaction across online retail touchpoints, implementing performance measurement processes, and driving resource reallocation toward online channels. Collaboration with the Business Digital Organization (BDO) is essential for creating digital and automated content distribution processes. Additionally, the role involves fostering the online excellence and maturity of various countries.

Tasks:

• Close alignment with legal to define (freedom of action) on marketplaces for Bosch as manufacturer.
• Run and evaluate pilots in countries. Learn, adapt and roll out concepts for online marketplaces internationally.
• Ensure sales excellence process concerning online maturity to reach the highest brand visibility on key retailers\' website.
• Define requirements for best-in-class online content.
• Define and implement a new content distribution process.
• Develop and implement performance tracking to ensure and operationalize implementation of communication at key retailers.
• Ensure usage of all retailer\'s communication channels to deliver target group-specific messages.
• Develop and implement organizational requirements that enable the Country Sales Organization (CSO) organizations to cope with the increase share of online sales.
• Develop an overview of online dealer (structure) in the region of Europe of Asia and define focus dealer.
• Develop in cooperation with other departments a training program to establish required skill level in Country Sales Organization (CSO)/central organization.

• Bachelor\'s Degree/Professional Degree, or its equivalent.
• High understanding of online measures such as advertising, content, search optimization and eCommerce principles.
• Expertise in analyzing the user journey and relevant user online touchpoints to derive corresponding online sales and marketing measures.
• Developed strategic skills to prepare and implement communication and selling strategies that will cope with fast changing online environment

• Flexible working environment
• Flexible benefits allowances
• Employee discounts on Bosch products
• Associate Development programs @ BOSCH
• A working environment that promotes diversity and inclusivity

Bosch