Sales & Marketing Executive

Melaka, Malaysia

Job Description

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\xe2\x80\xa2 Recruitment of new students \xe2\x80\xa2 To liaise and to build good working relationships with potential parents, current students and parents \xe2\x80\xa2 To contribute to the strategic planning of an annual, short, middle and long term marketing plan to drive forward MIS objectives. \xe2\x80\xa2 Budget and budgetary control, manage and to identify advertising opportunities. \xe2\x80\xa2 To build and maintaining contacts with the media. \xe2\x80\xa2 To write and distributing press releases, when required. \xe2\x80\xa2 To prepare photo shoots for publicity and publications. \xe2\x80\xa2 To manage the production of marketing materials, including leaflets, posters and flyers. This can involve writing and proof-reading copy, and liaising with designers and printers; and to work closely with the English Department in order to achieve this. \xe2\x80\xa2 To arrange for the effective distribution of marketing materials. \xe2\x80\xa2 To maintain, build and update mailing databases. \xe2\x80\xa2 To maintain and update FB and MIS website. \xe2\x80\xa2 To organise and to attend educational events and exhibitions as part of marketing. \xe2\x80\xa2 To develop strategic relations to secure sponsorship to assist with the publicity and funding of marketing projects or approved school events and projects. \xe2\x80\xa2 To carry out market research and customer surveys to assess demand, brand positioning and awareness. \xe2\x80\xa2 To evaluate marketing campaigns. \xe2\x80\xa2 To monitor competitor activities. \xe2\x80\xa2 To support the Principal, Student Liaison Officer and other colleagues.
Operating since 1993, Melaka International School was the brainchild of Allahyarham the late, Dr Mohamed Ishak Syed Ahmed and his wife Mrs Shamsunnisa Ishak. Established with the support of the State Economic Development Corporation and The Melaka Foundation, Melaka International School was modelled on the British school system with a vision to create successful individuals who proudly hail from an educational institution in the historic state of Melaka. Taking a global perspective through 21st century learning, Melaka International School believes that every student is a unique individual deemed for success. MIS accepts students from the ages of 4 to 18 (Kindergarten, Primary, Secondary & A-Level). Licensed by the Ministry of Education of Malaysia, and certified by the Malaysian Qualifications Agency (MQA), Melaka International School\xe2\x80\x99s students and faculty members come from more than 15 countries across the globe. Our culture of embracing diversity has made the school a close-knit family of learners who are eager to share, support and understand one another better.
Bachelor\'s or Equivalent

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Job Detail

  • Job Id
    JD922345
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Melaka, Malaysia
  • Education
    Not mentioned