Job Description

About Klook

Klook is the go-to travel and leisure e-commerce platform for experiences and services anytime, anywhere. Founded in Hong Kong in 2014 out of passion for discovery, our purpose today is to inspire and enable more moments of JOY. Even when the COVID-19 pandemic hit, we held on to our conviction and successfully unlocked the domestic travel business. To date, we are already offering over 490,000 activities in over 1,000 destinations. With cross-border travel resuming, we have made it our mission to reshape the world of travel. Isn't this exciting?!

It certainly is for our international community of over 1,200 employees, based in over 20 locations globally! Joymakers at heart, Klookers are not only curating joyful experiences for others, but also co-creating our world of joy in the Klookiverse. We are on a journey to foster a strong company culture that supports a high-performing and successful business, and we are guided by our core beliefs - Push boundaries, Ask for and give feedback, Take ownership, and Help each other - in everything we do. We are excited about building and realizing endless possibilities in the new era of travel. Care to be a part of this revolution?

We are looking for a Senior Associate, PR & Offline Activation to join the team here in Malaysia. You will be responsible for Klook's media outreach and communications, building relationships with key media outlets and supporting Klook's product launches and campaign efforts through PR. You will also be responsible for attracting new travelers through earned media efforts, offline initiatives and strategic partnerships with both traditional and digital media platforms.

What you'll do:

Lead Klook Malaysia's PR objectives and build brand love for Klook via earned media efforts and offline activations

Support key business announcements and brand campaigns through earned media

Develop and execute a plan for always-on media outreach and engagement, covering a range of stories including corporate positioning and thought leadership with the objective of maximizing Klook's share of voice in the market and to build brand affinity within targeted communities

Build and maintain good relationships with influencers, key opinion leaders, key business, travel, technology and lifestyle media

Identify and drive strategic media, influencer and community partnerships with the view of increasing consumer awareness for Klook and its brand proposition and product offering

Identify key industry events beneficial to Klook's brand and ensure presence and visibility in these events

Identify and grow content partnerships with key media and content creators and develop creative ways to boost brand exposure, traffic, conversions and user acquisition

Plan and manage events, meet-ups with targeted communities where necessary

Support with issues / crisis management where necessary

Collaborate with Klook Global Comms team in executing regional or global campaigns for the local market

What you'll need:

Minimum 3 years experience in strategic communications or public relations in a fast-paced, dynamic environment

Strong media relations and a good understanding of the Malaysia media landscape

A proven track record in earned media storytelling, preferably in the travel and lifestyle space

Proficiency with identifying proactive opportunities to pitch media stories based on industry or consumer trends

Experience with crafting messaging, communications plans and media materials

Excellent written and oral communication, presentation and interpersonal skills in English & Bahasa Malaysia. Mandarin is a plus point.

Strong time and project management skills, with attention to detail and understanding of how e-commerce works

Experience in organising and project manage on-ground events or offline activations

A start-up attitude - highly collaborative with an entrepreneurial, roll-up your sleeves mindset. Not afraid to work independently when required

Happy to work independently when required

What you'll get:

An awesome team of international colleagues

A rare chance to build a global travel and leisure brand with a loooong runway of opportunities ahead

An environment that values and supports your growth

Ownership of projects with real impact

No boredom! Every day is a new exciting challenge

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We're dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter ("Agency"). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook's Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.