Senior Brand Manager

Petaling Jaya, Selangor, Malaysia

Job Description


Job Summary: This role will be supporting for Indonesia Market . This person will be the support Category Lead in Brand Planning and Growth Ambitions, to develop and supervise Marketing Plans. Key Responsibilities: Develop disruptive best-in-class digital and social marketing plans for brand execution and new brand launches. Evaluate productiveness and marketing initiatives ROI. Participate and assist Category-Lead to direct developing creative strategies and media execution. (PR, Marketing Communications, Digital and Social-Media). Support Category-Lead to manage crisis management and local media relations. Partner with product development and buying teams to estimate product demand. Product development and commercial proposals to guarantee product gross margins meet business needs. Analyze internal and external sales figure to identify necessary steps/actions to address issue or to tap into opportunities. Analyze and recommend white space opportunities in market. Maximizing the use of data tools drill and ensure understanding of market & consumer (AC Nielsen, Kantar etc.). Track A&P budgets and spends towards maximizing gains and reducing costs. Prepare reports on marketing / brand performance and sales. Analyze data and the effectiveness of promotions to determine what drives sales Job Requirements: We are looking for a person with a Bachelor Degree in Marketing, Communications, Business or any other equivalent studies. Have a working experience of minimum 5 years of Brand Management, preferably in FMCG Industry. Possessed a sound consumer brand and market knowledge with 360 marketing knowledge and experience. Able to thrive in a fast-paced environment. Possessed strong quantitative and analytical skills. Passionate in brand marketing. Possessed a strong interpersonal and communication skills.

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Job Detail

  • Job Id
    JD1018903
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, Selangor, Malaysia
  • Education
    Not mentioned