Job Description

Manage and communicate effectively with both junior and senior clients together with media planning team, handle the media strategy for clients with multiple objectives, prepare client presentations & performance summaries, and forecast/manage budgets.

Job Title: Senior Executive, Addressable Planning

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Key responsibilities:

• Act as a partner to clients in the design, launch, and overall management and optimization of programmatic campaigns to ensure maximized spend/revenue from existing budgets
• Create strategy driven media plans, presentations with solution-oriented approach & provide constant feedback to clients.
• Maintain industry expertise in order to provide insightful, fresh ideas and optimizations
• Utilize with creativity the tools available within the wider organization to generate quality media proposals
• Develop pragmatic engagement plans for the key prospects & clients in your portfolio
• Ensure that all business development materials, including proposals and delivered insights are consistent and demonstrate best in class within the industry.
• Work with other sister agencies to ensure alignment and buy-in.
• Develop strong working relationships and with members of the broader digital account teams including trading, investment, operations and analytics
• Collaborate with agency teams and publishers to source, evaluate and implement deals that provide our clients with high quality inventory opportunities
• Create case study and submit innovative work for industry awards

Experience and/or Education:

• BA/BS in marketing or related field
• Bachelor\xe2\x80\x99s degree, preferably with a concentration in advertising, marketing, economics, finance, computer science, mathematics or engineering
• 2+ years of integrated experience media planning on Search, Display, Video, Social and/or Mobile is a plus
• Client facing experience with the ability to identify risks and effectively manage through issues
• Understanding of interactive media planning elements with traditional media understanding a plus
• Proficiency in Microsoft Office solutions
• Strong analytical thinking and mathematical skills
• Excellent communication and writing skills
• Strong project management skills
• Strong desire to contribute to a team

Location: Kuala Lumpur

Brand: Amplifi

Time Type: Full time

Contract Type: Permanent

Dentsu International