Senior Executive, Addressable Planning

Kuala Lumpur, Malaysia

Job Description


Manage and communicate effectively with both junior and senior clients together with media planning team, handle the media strategy for clients with multiple objectives, prepare client presentations & performance summaries, and forecast/manage budgets. Job Title: Senior Executive, Addressable Planning : Key responsibilities: Act as a partner to clients in the design, launch, and overall management and optimization of programmatic campaigns to ensure maximized spend/revenue from existing budgets Create strategy driven media plans, presentations with solution-oriented approach & provide constant feedback to clients. Maintain industry expertise in order to provide insightful, fresh ideas and optimizations Utilize with creativity the tools available within the wider organization to generate quality media proposals Develop pragmatic engagement plans for the key prospects & clients in your portfolio Ensure that all business development materials, including proposals and delivered insights are consistent and demonstrate best in class within the industry. Work with other sister agencies to ensure alignment and buy-in. Develop strong working relationships and with members of the broader digital account teams including trading, investment, operations and analytics Collaborate with agency teams and publishers to source, evaluate and implement deals that provide our clients with high quality inventory opportunities Create case study and submit innovative work for industry awards Experience and/or Education: BA/BS in marketing or related field Bachelor\'s degree, preferably with a concentration in advertising, marketing, economics, finance, computer science, mathematics or engineering 2+ years of integrated experience media planning on Search, Display, Video, Social and/or Mobile is a plus Client facing experience with the ability to identify risks and effectively manage through issues Understanding of interactive media planning elements with traditional media understanding a plus Proficiency in Microsoft Office solutions Strong analytical thinking and mathematical skills Excellent communication and writing skills Strong project management skills Strong desire to contribute to a team Location: Kuala Lumpur Brand: Amplifi Time Type: Full time Contract Type: Permanent

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Job Detail

  • Job Id
    JD975083
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned