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sSupport the bank's business lines (product teams) to identify acquisition and sales growth opportunities and develop strategies towards increasing sales, profitability, customer retention and cross-sell through marketing campaigns & analytics.
Apply quantitative methods and techniques to manage and analyze large sets of data.
Use SQL, SAS, R, Python and other analytical development tools to design analyses and measure key metrics.
Use data mining techniques, programming skills to build analytics models to identify business opportunities and improve predictive ability.
Translate business requirements into conceptual, logical and physical data models. Learn and adapt existing modeling methods to achieve business objectives.
Conduct analysis, formulate insights and summarize findings for presentation to management.
Understand & articulate on the processes, concept & components of Leads, Channel & Campaign Management.
About Hong Leong Bank
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