Job Description

Work remotely at KL, but required to travel to multiple retail outlet 2-3 times per week.

Plans and executes web, SEO/SEM, database marketing, email and advertising campaigns. Manage & measures reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights and optimizes spend and performance based on the insights. Plan and create digital marketing campaigns on various social media and channels such as Facebook, Instagram, TikTok, Shopee etc. Support for external revenue channel (eg: Lazada & Shopee Official Store) planning, executing, and optimizing EDM (Electronic Direct Mail) or end-to-end email marketing campaigns. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Collaborates with agencies and other vendor partners. Evaluates emerging technologies Work closely with the team in developing online plan/strategy as well as creative and effective marketing campaign. Work closely with designers team to craft design material and online posting copy. Maintain and develop successful business partnerships and manage to solve issues timely and appropriate manner with business partners. Manage KOL and collaborates with vendor partners. Content sourcing from partners, brands, influencers, creative. Provides thought leadership and perspective for adoption where appropriate. Assist with event campaigns, including working with vendors, event coordinators, and design teams for on-site collateral.

Requirement:

Bachelor's in marketing or a related field At least 3-5 years' experience in marketing or a related field Experience in optimizing landing pages and user funnels Creating and maintaining client relationships Self-motivated yet customer-focused Proficient in marketing research and statistical analysis Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate. Travel to multiple outlets in Klang Valley
Job Types: Full-time, Permanent

Pay: RM4,200.00 - RM4,800.00 per month

Benefits:

Health insurance Maternity leave Opportunities for promotion Professional development Work from home
Experience:

Marketing: 3 years (Preferred)
Willingness to travel:

75% (Preferred)
Work Location: Remote