Senior Officer, Digital Engagement Specialist (portfolio Management Team), Business Banking

Kuala Lumpur, Malaysia

Job Description

About UOB

United Overseas Bank Limited (UOB) is a leading bank in Asia with a global network of more than 500 branches and offices in 19 countries and territories in Asia Pacific, Europe and North America. In Asia, we operate through our head office in Singapore and banking subsidiaries in China, Indonesia, Malaysia and Thailand, as well as branches and offices.

Our history spans more than 80 years. Over this time, we have been guided by our values - Honorable, Enterprising, United and Committed. This means we always strive to do what is right, build for the future, work as one team and pursue long-term success. It is how we work, consistently, be it towards the company, our colleagues or our customers.

About the Department

About the Department

The Retail function provides Personal and Business Banking customers with financial solutions tailored to their needs. We help them manage their money wisely and meet their financial goals through an extensive range of products and services. These include deposit, insurance, secured and unsecured loans, investment and wealth advisory services.

Business Banking

We develop integrated products and services targeted at helping small and medium-sized enterprises across the region progress through different stages of growth. These include innovative solutions and initiatives in areas of working capital loans, operational efficiency and currency exposure.

For our digital innovation and strong traditional support for SMEs, Business Banking has been recognized as Asia's Best Bank for SMEs at the Euromoney Awards for Excellence 2021 and Best SME in Singapore and Asia Pacific at The Asian Banker's Excellence in Retail Financial Services Awards 2021.

Job Responsibilities

  • Manage content distribution schedule
  • Creating content strategy documentation and assets. Plan how content will be managed, maintained and measured throughout the content lifecycle
  • Create communication strategies to be leveraged through different activities and contact points within the bank
  • Ability to draft marketing collaterals (eDM / SMS etc), technical copy and other business documentation for marketing purposes
  • Acting as content steward, ensuring that marketing messages displayed on websites, apps, and all other platforms accurately reflect user needs and align to key campaigns objectives
  • Work closely with web team, campaign manager, digital marketeers to contribute to and deliver on strategies
  • Work with internal and external sources for content creation and adaptation
Job Requirements
  • At least 3 to 5 years of relevant experience in retail or SME banking with cross-functional knowledge e.g. marketing, product, digital, analytics
  • Experience or knowledge in service design, behavioural science and/or customer and business journeys a plus
  • Ability to operate in a fast-paced, high-growth environment and to think, plan and execute resourcefully
  • Excellent communications skills and the ability to influence internal and external stakeholders to meet business goals
Be a part of UOB Family

UOB is an equal opportunity employer. UOB does not discriminate on the basis of a candidate's age, race, gender, color, religion, sexual orientation, physical or mental disability, or other non-merit factors. All employment decisions at UOB are based on business needs, job requirements and qualifications. If you require any assistance or accommodations to be made for the recruitment process, please inform us when you submit your online application.

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Job Detail

  • Job Id
    JD857492
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned