Job Description

The McLB team is looking for a content creator with a track record for creating thumbstopping made-for-social content for McD and McCafe Malaysia. You live and breathe social, and you\'re not afraid to guide the team with your burning curiosity for what drives cultures, trends and best practices on social platforms. You\'ll work with the large yet close-knit McLB family of creatives, account managers, strategic planners and content strategists who have been behind some of McD Malaysia\'s most iconic, award-winning campaigns over the past several years. KEY RESPONSIBILITIES \'.Plan, produce, edit and deliver thumb-stopping made-for-social content for campaign amplification and always-on content pillars, ranging from compelling bite-sized stories to event coverage and clever promotional shoutouts. \'.Crafts and edits motion graphics, typography and other static or dynamic elements to create a compelling, high quality final product that\'s in line with social best practices. \'.Collaborate with a larger team of creatives, strategists and clients in planning, brainstorming and conceptualising for campaigns or always-on content calendars, with a vision for how social could drive broader objectives be it for brand-building or promotional campaigns as well as always-on content pillars. \'.Empowers the team to move at the speed of (social) culture: Someone who keeps tabs on the latest trends, subcultures, formats and competitive landscape on social platforms, who can translate this understanding into innovative, engaging made-for-social content. \'.Oversee the content production process from the first storyboard to final output, from gathering information and footages, to production coordination. Depending on the project requirements you\'ll collaborate with a larger family of creatives, social strategists, producers and clients to complete your projects. \'.Work with production vendors and creative freelancers alongside the creative team as needed to support the role. \'.Other ad-hoc assignments as required. Qualifications \'.Experience creating thumb-stopping social content. \'.Highly proficient in graphics and editing software. \'.Capable of bridging marketing strategy and creative concepts. \'.QSR brand experience a bonus. \'.Excellent time and project management skills. Additional Information Our employee benefits package comprises the following: \' Generous leave entitlements, including birthday leave, rest day and family care leave. \' Office closure for World Mental Health Day 10th October. \' Additional Company closure for all 4 major festive Celebrations \' Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care. \' Life and personal accident insurance and group hospitalization and surgery. \' A hybrid working schedule and with Friday disconnects. \' Rest Relax & Recharge - office closure last week of December every year. \' Phone Allowance

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