Develop strong relationship with key farmers and influencers in assigned area, optimizing customer reach
Co-develop campaign plans with Regional Sales Manager and leads the Field Promoters in execution his area in line with over-all crop/product strategy
Strategically impact the buying decision of farmers and influencers in alignment with (versus turning these into sales) country\'s Go-To-Market strategy.
Provide technical support to growers as needed ensuring product and customer service satisfaction with Syngenta.
Accountabilities
Conduct analysis of assigned area to define area potential and allocate resources to optimise Syngenta market share and achieve goals
Feedback market needs in his assigned area providing accurate information/insights for the
development of channel programs
Partner with Area Sales Manager in preparing accurate consumption targets and achieving these in line with his area budget
Implement Grower campaigns for assigned sales area in line with Syngenta Integrated Crop Solutions strategy maximizing consumption potential
Execute programs that allow for Syngenta product and services testing with farmers, according to the direction of commercial management. team
Ensure HS&E and Compliance policies are implemented within the sales area in line with company policy
Provides coaching for the development of Field Promoters
Makes efficient use of resources under his area of responsibility
Qualifications
Critical knowledge
Bachelor degree (Ag, preferred) or 2- 3 years of relevant experience.
Familiarity with the agriculture industry trends and business models
In depth knowledge of Syngenta\'s and competitor\'s products and offers
Understanding of Syngenta\'s value proposition and GTM strategy
Critical experience
Preferably with 1 year working experience in crop protection products or seeds industry.
Critical technical, professional and personal capabilities
Strong interpersonal and communication skills with people from all levels-growers & key influencers
Presentation Skills
Analytical and problem solving: Identification of farmer pain points and recommending customized solutions
Influencing Skills: Influence growers, stakeholders\' buying decision and negotiate to putting forward Syngenta\'s product and services
Negotiation skills
Project Management: Efficiently organizing BTL activities and projects, optimizing allocated costs and maximizing returns
MS Office (Excel,Word, Powerpoint) navigation
Data Management: Familiarity with data organization for report generation/ analysis
Expert conduct of product testing and field trials
Ability to speak the local language/dialect
Ability to drive
Ability to manage customer complaints
Critical leadership capabilities
Develop a high level of trust with key market players in his area by acting with high integrity, openness and transparency
Coaches people to excel by giving clear, direct and skillful feedback
Prioritizes actions and ensures appropriate support and resource
Skillfully plans, organizes, and monitors self-performance to excellently deliver expectations
Additional Information
Willing to travel extensively to meet with growers.
Willing to be relocated, as needed
Able to adjust on local conditions and culture to maximize network opportunities