Job Description

and Responsibilities:

· Work closely with the Director of Student Recruitment Department to develop and implement a comprehensive “Go to Market Strategy” in line with the University’s objective to achieve Post Graduate programme enrolment numbers

· Work closely with Group Corporate and Marketing Communications, Center for Research and Graduate Studies and all faculties towards implementing the CRM recruitment campaign to achieve enrolment numbers;

· Identify target market and develop marketing strategies, communicate and identify potential program participants by conducting regular previews, webinars and other recruitment channel to attract post graduate enrolment;

· Understand market trends and proactively identify challenges and opportunities that may aid marketing efforts;

· Conduct market research and recruitment analysis as and when required;

· Provide weekly and/or monthly enrolment and marketing reports as requested; and

· Supervise the subordinates in the absence of the Head of Department including but not limited to delegation and escalation of duties and operation matters.

Job Requirements:

· Candidate must possess at least Bachelor’s Degree/Post Graduate, Diploma/Professional Degree in Marketing/ Communications/Business Studies or equivalent;

· Have excellent presentation, communication, and interpersonal skills;

· Confident, proactive, sales driven and result-oriented;

· Minimum 5-6 years of working experience in post graduate marketing and student recruitment;

· Mature with excellent spoken and written English, having the ability to speak in other languages is an added advantage;

· Able to work on Microsoft Office application;

· Have excellent customer service skills with enthusiastic approach;

· Strong organizational skills and demonstrated ability to meet deadlines and targets; and

· Able to work in a high-pressure environment.

Skills Required