Job Description

• Proven track record and experience in professional haircare industry
• Accountable for brand positioning and consumer insights of the professional & luxury haircare industry
• Shape and communicate brand vision, mission and plans
• Translate brand elements into plans and go-to-market strategies
• Manage a team of sales people working on brand sales achievements
• Lead development to motivate the target B2Bs & B2Cs audience to \xe2\x80\x9ctake action\xe2\x80\x9d
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs
• Monitor market trends, research consumer markets and competitors\xe2\x80\x99 activities
• Oversee new and ongoing marketing and advertising activities
• Monitor product distribution and consumer reactions
• Devise innovative growth strategies
• Align team to brand\xe2\x80\x99s direction, choices and tactics

Requirements & Skills

• Degree in marketing or a related field
• Proven working experience as Brand Manager or Associate Brand Manager
• Proven ability to develop brand and marketing strategies and communicate to B2Bs & B2Cs
• Experience in identifying target audiences and devising effective campaigns
• Excellent understanding of the full marketing mix
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Outstanding communication skills
• Up-to-date with latest trends and marketing best practices
• Understanding in digital marketing & e-commerce

Job Type: Full-time Salary: RM6,000.00 - RM9,000.00 per month Benefits:

• Cell phone reimbursement
• Maternity leave
• Opportunities for promotion
• Professional development

Schedule:

• Monday to Friday

Supplemental pay types:

• Commission pay
• Performance bonus