Brand Manager

Selangor, Malaysia

Job Description

Colgate-Palmolive Company

Location:

, ,

Salary:

Competitive

Type:

Permanent

Main Industry:

Other Industries & Skills:

Purchasing & Supply Chain

Advertiser:

Job ID:

124223482

Company:

Colgate-Palmolive Company

Posted On:

13 November 2022

No Relocation Assistance Offered
# 144541 - Selangor, Selangor, Malaysia

About Colgate Palmolive

Do you want to come to work with a smile and leave with one as well? In between those smiles, your day consists of working in a global organization, continually learning and collaborating, having stimulating discussions, and making impactful contributions!

If this is how you see your career, Colgate is the place to be!

Our dependable household brands, dedicated employees, and sustainability commitments make us a company passionate about building a future to smile about for our employees, consumers, and surrounding communities. The pride in our brand fuels a workplace that encourages creative thinking, champions experimentation, and promotes authenticity which has contributed to our enduring success.

If you want to work for a company that lives by their values, then give your career a reason to smile...every single day.

Job Summary:

As the Brand Manager, you will be responsible for the development and commercialization of end to end marketing strategies that deliver successful share, sales and profit targets for your assigned portfolio for the Colgate-Palmolive brands in the South ASEAN Hub (SAH), comprising Malaysia, Singapore, Indonesia & Brunei.

What you will do:

  • Development of Brand Strategy - Driving Brand Growth Plan in accordance with brand landscape and consumer/brand fit and work closely with the regional and global teams for alignment
  • Development of the Brand Experience calendar across different parts of the marketing funnel & managing advertising budgets to deliver the topline & bottom line targets for the brand
  • Identifies issues and barriers affecting implementation of brand projects and formulates action plans based on identified solutions
  • Recommends brand promotional / merchandising programs and assesses how advertising practice activities & ensures plans are implemented with excellence on the ground
  • Manage the development of 'path to purchase' plans, for example brand activation, PR or others including post campaign analysis
  • Partner with the eCommerce team to implement Brand Activation programmes as part Mega & BAU Campaign planning
  • Drives insight identification and translates insights into effective Creative briefing document
  • Ensures Project Briefs are translated into inspiring and relevant IMC communication while tracking performance in market course correcting where necessary
  • Planning media optimization for performance across Attention, Consideration, Purchase and Loyalty
  • Coordinates New Product Launches and re-launches, in conjunction with Supply Chain, Finance and Sales
  • Performs other duties as assigned
  • Complies with all policies and standards
Required Qualifications:
  • Bachelor's Degree
  • Minimum 5 years brand management experience within FMCG environment
  • Implementation of at least one business building initiative, e.g. new product launch, relaunch, cost savings, packaging change, promotional program
  • Self-starter who can work well both independently and across multi-level stakeholder groups
  • Possess solid understanding of digital ecosystems and brand communications and deploy into eCommerce platforms
  • Strikes the right balance of demonstrating consistent brand passion with objective, fact-based decision making
  • Strong articulation & presentation capabilities
  • Strong learning ability and creative thinking
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Are you interested in working for Colgate-Palmolive? You can apply online and attach all relevant documents such as a cover letter and resume or CV. Applications received by e-mail are not considered in the selection process. Become part of our team. We look forward to your application.

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, elmex, Tom's of Maine, Sorriso, Speed Stick, Lady Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Elta MD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill's Science Diet and Hill's Prescription Diet.

For more information about Colgate's global business, visit the Company's web site at colgatepalmolive. To learn more about Colgate Bright Smiles, Bright Futures(R) oral health education program, colgatebsbf. To learn more about Hill's and the Hill's Food, Shelter & Love program hillspet. To learn more about Tom's of Maine tomsofmaine.

Reasonable accommodation during the application process is available for persons with disabilities. Application_Accommodationcolpal with the subject "Accommodation Request" should you require accommodation.

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Job Detail

  • Job Id
    JD869865
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Selangor, Malaysia
  • Education
    Not mentioned