Content Innovation Manager (storyteller)

Petaling Jaya, Malaysia

Job Description

b'

About the Role The global economy is being transformed around more powerful customer experiences. The companies that win in this new environment are going to be the ones that understand the customer experience the best. In order to tell the customer experience, one must have a deep understanding of the customer journey. Reporting to the Vice President, Customer Experience, this exciting role encompasses the design and creation of powerful narratives on key sectors targeted toward clients. The position is responsible for developing content for a sector/sector that will leverage inputs from a global team of Analysts and Consultants across Frost & Sullivan\xe2\x80\x99s operations. Content created will then be leveraged for targeted marketing campaigns, social media, and account-based marketing. You will be required to demonstrate strong writing, analytical and stakeholder management skills. Responsibilities \xe2\x80\xa2 Create powerful narratives by sector/sectors to enable effective marketing communication \xe2\x80\xa2 Co-ordinate with multiple stakeholders to secure relevant information sufficient for creating these narratives \xe2\x80\xa2 Manage key stakeholders by sector/practice area to ensure expectations are met/exceeded, timelines are heeded \xe2\x80\xa2 Develop excellent quality content \xe2\x80\xa2 Work with a global team of experts who will be collaborating together to create a very powerful customer experience over time, over channels, and through all types of perspectives. Required Competencies We\xe2\x80\x99re looking for candidates who - \xe2\x80\xa2 Are motivated individuals with excellent communication & writing skills \xe2\x80\xa2 Are exceptional marketing and customer experience executives \xe2\x80\xa2 Are keen to pursue a career in communications and customer experience \xe2\x80\xa2 Have the ability to tell an engaging story about the disruption collapse and transformation of any industry \xe2\x80\xa2 Have an in-depth understanding of what the customer journey and the customer value chain mean \xe2\x80\xa2 Have expertise in understanding the role of public relations, press releases, email, website, social media, and other marketing assets to tell the story \xe2\x80\xa2 Have prior experience in marcomm, journalism, internal/marketing communications within the research or consulting industry \xe2\x80\xa2 Have a post-graduate in journalism or communications with atleast 7-10 years experience. A Degree in Visual Communication, Literature, or Journalism background \xe2\x80\xa2 Have prior knowledge of handling content for public relations, press releases, email, website, social media, and other channels to tell the story \xe2\x80\xa2 Are Proficient in MS Office \xe2\x80\x93 Word and Excel \xe2\x80\xa2 Are Well-organized and detail-oriented \xe2\x80\xa2 Take ownership to work independently with remote supervision \xe2\x80\xa2 Can multi-task and meet tight deadlines \xe2\x80\xa2 Are disciplined and adhere to high-quality standards \xe2\x80\xa2 Is a strategic thinker understands how operational activities are vital in supporting the overall strategy of the business
Frost & Sullivan, the Growth Pipeline Company, works in collaboration with clients to leverage visionary growth strategies that addresses the global challenges that will make or break today\'s market participants. For more than 50 years, we have developed transformational strategies for the global 1000, emerging businesses, the public sector and the investment community. Our \xe2\x80\x9cGrowth Pipeline Diagnostic\xe2\x80\x9d supports clients by addressing these opportunities and constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, strategy, vision, innovation and implementation. Frost & Sullivan is committed to a work environment free of all forms of discrimination. Frost & Sullivan recruits and hires without regard to race, color, religion, sex, marital status, age, disability, national origin, veteran status, or sexual orientation. If you want to find out more about Frost & Sullivan, visit our website www.frost.com
Bachelor\'s or Equivalent

Beware of fraud agents! do not pay money to get a job

MNCJobz.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Related Jobs

Job Detail

  • Job Id
    JD922359
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, Malaysia
  • Education
    Not mentioned