Job Description

• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Solid knowledge of analytics tools is a plus (e.g. Google Analytics, NetInsight, Omniture, WebTrends)
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

• Assist the team in the development of the overall digital marketing strategy
• Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
• Manage and maintain the company\'s owned media including websites, mobile apps, and RM software
• Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
• Manage social media marketing campaigns, digital advertising campaigns (SEM, Display, Social, Programmatic) and SEO campaigns
• Conduct research on market trends, brand\'s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team

• Ownership and autonomy to make a direct impact for business
• Flat Hierarchy and open communication
• Excellent career development, International exposure & learning opportunities
• Hybrid working options

Ricebowl