Job Description

We are UMG, the Universal Music Group. We are the worlds leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.

Role Summary

Develop creative marketing plans & strategy for Artists, in-line with the Domestic Department objectives

About the role:

Leading a team of executives in strategizing and executing marketing campaigns

Forecast marketing campaign and KPIs for domestic audience

Building Artists awareness and positioning in right market segments

Collaborate closely with all stakeholders to ensure effective implementation of marketing plans

Develop and execute marketing budgets, evaluates results through set KPIs

Understanding and developing budgets, including expenditures, research and development appropriations, and profit-loss projections.

Integrates different online and conventional marketing approaches to generates revenue for the artist

Identifies potential business partners and potential products viable for strategic partnership

Keep up-to-date latest trends and best practices in marketing

Planning and implementing promotional campaigns for all relevant platforms for the right target audience

Maintain effective communications to ensure that all relevant departments are kept informed of marketing objectives

Result orientated and can work independently with the team

A good team player

Work closely with the team to form a creative social media, public relation efforts, and content marketing for the right target audience

Be responsible for the departments KPI matrix

Desirable Traits:

Degree in Music Marketing, Marketing or equivalent

At least 6 years of work experience with at least 2 years of supervisory experience

Broad knowledge in the current music landscape and market trends

Huge passion for music and appreciation for music culture

Creative, innovative, detail-oriented, and resourceful. Must be able to prioritize and multi-task

Knowledgeable of domestic, international, and digital marketplaces and how are they evolving

Ability to work under pressure

Ability to develop relations with people in the music business

Planning and organizing skills

Fluency in English and Bahasa (written and oral)

Candidate should be creative, innovative, detail-oriented, and resourceful. Must be able to prioritize and multi-task

Knowledgeable of domestic, international, and digital marketplaces and how are they evolving

Interested? Please follow the link to submit your application today!

Note: Only shortlisted applicants will be contacted.

About us:

Universal Music Group (UMG) is the world leader in music-based entertainment, with a broad array of businesses engaged in recorded music, music publishing, merchandising and audiovisual content in more than 60 countries.

Featuring the most comprehensive catalog of recordings and songs across every musical genre, UMG identifies and develops artists and produces and distributes the most critically acclaimed and commercially successful music in the world. Committed to artistry, innovation and entrepreneurship, UMG fosters the development of services, platforms and business models in order to broaden artistic and commercial opportunities for our artists and create new experiences for fans.

UMG's catalog is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). UMG also includes Universal Music Publishing Group, one of the industry's premier music publishing operations worldwide and Bravado, the leading provider of consumer, lifestyle and branding services to recording artists and entertainment brands around the world.

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