Supervise the day-to-day operations of product business plans for product groups to achieve overall sales targets
General Responsibilities
Support superior in managing day-to-day operating expenditure against operating budgets to ensure efficient usage of resources
Resourcefully gather general market trends, market share and competitive information as guidance in gauging effectiveness of marketing activities
Work together with sales and supply chain to ensure timely delivery of products\' stock for sales and promotion
Coordinate new product launches, including product launch plans, roll-out timings, sample preparations (where applicable), display standards, etc.
Collaborate with the field force to assess the response to, and suitability of, current promotional material and ensure optimal use of printed promotional material
Conduct and coordinate market research to assess customer attitudes to the current product range and new product introductions
Functional Skills and Knowledge
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Education
Bachelor\'s degree in Marketing, Business Administration, or related discipline
Work Experience
Minimum three to five years\' experience in a similar role