Head Of Marketing Kuala Lumpur

Kuala Lumpur, Malaysia

Job Description

We are looking to hire a Head of Brand Marketing, to manage the marketing efforts of the company's online job advertising business in Malaysia. The role will be responsible for all marketing and growth metrics. The incumbent will define and spearhead company-wide growth strategies together with the team.
Responsibilities:
Develop brand strategy and implement the annual marketing plan across multiple channels and functions (social media, performance marketing, partnerships & affiliates, branding & PR) of the Malaysia business.
Organize campaign planning and branded events, including short and long term content strategies across channels;
Establish brand partnerships and drive partnership projects from concept to execution;
Recruit, hire and develop a team of brand marketers;
Work with influencers and celebrities to create content that will strengthen our social media and community presence;
Conduct market research to create content and messaging that increase brand awareness and differentiates Jobstore in the market;
Lead ideation through execution for all brand marketing initiatives;
Drive sales and rapid growth through brand elevating marketing initiatives;
Manage freelance and creative agencies as needed;
Lead social media strategy, content pillars, and our overall social playbook; oversee social media execution and content creation;
Help set and enforce the tone + standards for our brand voice and copy across all channels.

Requirements:
Bachelor's degree
A start-up attitude - highly collaborative with an entrepreneurial, roll-up-your sleeves attitude that's not afraid to work independently when required.
10+ years' experience in e-commerce, online and/or consumer marketing.
Proven track record in consumer marketing with a mix of digital, offline and BTL experience and proven creative excellence.
Demonstrated ability to build, execute, and scale cross-functional marketing programs.
Strong understanding of consumer insights and media landscape in the local market.
Team management experience is a must.
Excellent oral and written communication skills.
Strong analytical and quantitative skills - able to use data to develop and measure marketing programs.
Consistently strives for strong performance; Professional and has a thirst for excellence.

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Job Detail

  • Job Id
    JD871447
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned