Job Description

Develop the strategy for and execute all local paid online acquisition efforts including: Facebook, Twitter, Instagram ads, Tik Tok, Trade desk eCommerce (Shopee, Lazada, Panda Ads) Google Display Network (GDN) and other Banner ads Affiliates Collect data and track the performance of all marketing activities and channels against set KPIs (CPI, CPM, CPA etc.) Manage day to day workflow and setup for projects and campaigns across platforms. Regularly provide analysis on performance against forecasts and adjusting as necessary to fulfil the set objectives. Serving clients for tasks such as performance media briefing, strategy planning, budget allocation, campaign analyses and quarterly business reviews Spearheading relations with account team working on common accounts to ensure alignment with clients. Ability to troubleshoot technical issues on campaigns. Innovating to improve performance, growth and profitability across all channels. Keep up to date with market trends and come up with creative ideas that are one step ahead of the competition. Share best practices with peers within group. Accountability and full ownership for campaign performance and aligned KPIs. Training and mentoring executives to take up implementations across platforms. Qualifications Over four years of media buying and planning experience, particularly in performance Comprehensive experience across search, programmatic and social platforms including Search 360, DV360, Google Ads and Meta Experience in planning, executing and monitoring performance campaign against client objectives High proficiency in MS Office, particularly Excel and PowerPoint. Proven problem-solving abilities and project management skills. Proficient in using Campaign Manager 360 and brand safety tools such as IAS. Capability to work autonomously and adeptly manage multiple tasks simultaneously. Possesses strong communication skills with senior client stakeholders. Additional Information Our employee benefits package comprises the following: \' Generous leave entitlements, including birthday leave, rest day and family care leave. \' Office closure for World Mental Health Day 10th October. \' Additional Company closure for all 4 major festive Celebrations \' Cashless comprehensive medical coverage, including access to a panel clinic, dental and optical care. \' Life and personal accident insurance and group hospitalization and surgery. \' A hybrid working schedule and with Friday disconnects. \' Rest Relax & Recharge - office closure last week of December every year. \' Phone Allowance

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