Marketing & Branding Assistant

Ipoh, Malaysia

Job Description

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We are a group of optical companies that has been operating in Malaysia for 21 years. As many of you know, [MU, YES, OXFORD, K&C, R&R Trading, E-SPEC Boutique] (the "Group"). At present, the group operates 72 stores distributed in 10 states, enthusiastically serving the people in various places. Now the group is actively carrying out recruitment activities to expand our territory. You are welcome to join our big family and witness the aspirational moment of 2023 with us. Responsibilities Assists to implementation of marketing strategies Support the marketing Directors\xe2\x80\x99 in overseeing the department\xe2\x80\x99s operations Support to organize or attend marketing activities or events to raise brand awareness Assists plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.) Liaise with stakeholders and vendors to promote success of activities and enhance the company\xe2\x80\x99s presence Prepare content for the publication of marketing material and oversee distribution Assists market research to identify opportunities for promotion and growth Create product content (e.g. sales enablement documentation, case studies, product videos, website copy, blog posts) to articulate the benefits of our products to the world. Assist members of our sales team on calls with prospects when appropriate to provide deeper dives into the product. Measure and optimize the buyer journey as it relates to product feature adoption and usage. Conduct both internally and externally to promote the story of our product. Generating new business leads. Developing strategies and tactics to boost the company\'s reputation and drive qualified traffic Deploying successful marketing campaigns from ideation to execution. . Overseeing branding, advertising and promotional campaigns. Requirements Knowledge of marketing techniques and principles Good understanding of market research techniques, statistical and data analysis methods Excellent knowledge of MS Office Thorough understanding of social media and web analytics Organizational and multi-tasking skills Language(s) : English, Bahasa Malaysia,Mandarin Diploma / Advanced Diploma in marketing, business administration or relevant field
WHO WE ARE - K&C Optical Group of companies (\xe2\x80\x9cK&C\xe2\x80\x9d) has been in business for 20 years since its inception, growing from a small retail trading business to a sizable retail chain nationwide. K&C\xe2\x80\x99s brands of optical retail outlets have a strong market leading position in Malaysia, and are one of the top 5 optical companies in the country. OUR VALUES - We firmly believe that our greatest investment are our employees, who are the cornerstone of what we do, and are essential in driving our success. At K&C, we recognize that every member of our corporate family has unique talents and ideas that should be embraced. K&C understands that a working life is more than just a job, it\xe2\x80\x99s a lifestyle, and we strive to ensure all our employees have a fulfilling experience with us.
SPM / O Level / SKM Level 1 / SKM Level 2 / SKM Level 3 or Equivalent

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Job Detail

  • Job Id
    JD930280
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Ipoh, Malaysia
  • Education
    Not mentioned