Develop PR plan and associated creation of external content including press releases, content writing for website, marketing collaterals, brochures.
Planning, development, and execution of digital marketing programs and campaigns, including online advertising, web site optimization, SEO/SEM, social media, and mobile.
Management of website content, interactive campaign landing pages and social networking pages
Execution and optimization of paid digital efforts, including online display advertising, mobile, SEM and SEO.
Identify trends, insights and develop creative digital marketing strategies.
Measuring and reporting on the performance of all digital platforms and campaigns.
Coordinate with Business, Custody and RBS to promote marketing activities, campaigns and customer talk.
Support and oversee day to day work and marketing activities of Business, Marketing and PR team.
Any other tasks as and when assigned by Management or direct superior.
Requirements:
Candidate must possess at least Diploma/Degree in Marketing, Mass Communication, Multimedia, Business Administration, or any other related fields.
Minimum 3-5 years relevant working experience in related fields.
Familiar with Ms PowerPoint, picture and video editing software, Adobe Photoshop and Illustrator with proven experience in managing various social media platforms (website, HTML, SEO, Facebook, Youtube, Instagram, LinkedIn).
Excellent verbal and written communication skills.
Good command of written and spoken in English. Candidates fluent in mandarin preferred as role requires candidate to deal with mandarin speaking clients.
Independent, initiative, problem solving skills and able to work under minimum supervision.
Able to multitask, prioritize, and manage time efficiently.
Applicants must be willing to report to work at Petaling Jaya.
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