Marketing Manager

Kuala Lumpur, Malaysia

Job Description


Position Summary: Valiram, Southeast Asia\'s leading luxury goods and retail specialist, seeks a passionate and results-oriented Marketing Manager to oversee marketing activities across all channels for the Group\'s beauty or F&B brands. You will be responsible for developing and executing comprehensive marketing strategies, managing budgets, building brand awareness, driving sales, and fostering strong relationships with internal and external stakeholders. Key Responsibilities: Develop and implement 360-degree omnichannel marketing plans to drive brand awareness, customer acquisition, engagement, and loyalty across multiple channels, including stores, e-commerce, marketing communications, customer experience, and trade activities. Manage marketing budgets and forecasts to maximize return on investment (ROI) while demonstrating resourcefulness and commercial acumen. Stay informed on consumer trends, competitor activities, and the luxury retail landscape to inform strategic decision-making and enhance brand relevance. Collaborate effectively with internal departments (e.g., sales, PR, operations) and external partners (e.g., agencies, media) to achieve marketing objectives. Plan and execute marketing campaigns encompassing advertising, public relations, promotional events, and social media initiatives. Manage customer relationship management (CRM) programs to build and nurture relationships with VIP customers and cultivate a loyal customer base. Analyze marketing data and track campaign performance to identify areas for improvement and optimize future strategies. Prepare marketing reports for leadership, including post-event analyses and recommendations. Represent the brands professionally at industry events, media interviews, and meetings, as authorized. Qualifications: Minimum 6 years of experience in marketing, preferably within the luxury, fashion, beauty, lifestyle, or F&B industries. Proven track record of success in developing and executing successful marketing campaigns across various channels. Strong understanding of marketing principles, consumer behavior, and omnichannel marketing strategies. Excellent analytical and problem-solving skills. Excellent communication and interpersonal skills, with the ability to build strong relationships with diverse stakeholders. Strong project management and organizational skills. Proficiency in Microsoft Office Suite and marketing software. Fluency in English, both written and spoken. Knowledge of additional languages is a plus. *Only shortlisted candidates will be contacted

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Job Detail

  • Job Id
    JD1025315
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned