Proven experience in marketing for the food & beverage industry, preferably in a food retail chain or startup environment.
Strong understanding of digital marketing, including social media, content marketing, and email campaigns.
Experience in driving sales and brand growth through creative marketing initiatives.
Excellent communication, leadership, and project management skills.
Passionate about the food industry and knowledgeable about Chinese seafood cuisine (preferred).
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Responsibilities
Develop and execute comprehensive marketing strategies to increase brand visibility and drive sales across multiple channels.
Lead campaigns to promote the restaurant\'s unique offerings and signature dishes, including seasonal and event-based promotions.
Manage both online (social media, website, SEO/SEM) and offline marketing activities (print, events, partnerships).
Analyze market trends and competitors to identify opportunities for growth and brand differentiation.
Build and maintain partnerships with food influencers, media outlets, and other relevant stakeholders to enhance brand presence.
Collaborate closely with the operations and sales teams to align marketing initiatives with business objectives.
Oversee customer feedback, reviews, and engagement, ensuring positive brand experiences and reputation management.
Manage marketing budgets and report on campaign performance, ROI, and KPIs.
Benefits
Competitive salary and benefits package.
Opportunity to be part of an exciting, growing brand in the food and beverage sector.
Collaborative and dynamic work environment.
Opportunities for career growth and advancement.
Additional Benefits
Annual Leave
EPF / SOCSO / PCB
Medical and Hospitalisation Leave
Allowance Provided
5 Working Days
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Ricebowl
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