Job Description

We are Malaysia's leading Credit Reporting Agency (CRA) and we are aggressively expanding our business, and looking for dynamic, driven and motivated individuals to join our team. Our Direct-To-Consumer segment (D2C), is one of our fastest growing product areas in the market, with an abundance of expansion plans and innovative ideas on hand.Content Creation & Strategy: Develop and execute impactful content strategies for social media, email, and website that promote credit literacy and financial empowerment.Multi-Format Content Production: Craft engaging content-videos, images, articles, and more-across platforms such as Facebook, Instagram, TikTok, LinkedIn, and YouTube. (You may use AI tools to support this task xf0x9fx98x8a)Cross-Department Collaboration: Partner with teams across Consumer Services, Marketing, Risk & Compliance, and Customer Service to develop content that's accurate, relevant, and aligned with our mission.Data-Driven Optimization: Use analytics tools to track performance, identify trends, and refine content strategies for maximum reach and engagement.Campaign Support: Contribute to marketing campaigns by developing social media assets, including multimedia content that resonates with our diverse audience.Manage Company Social Media Accounts:

• Oversee and maintain the company's social media presence on Facebook, Instagram, TikTok, and LinkedIn.
• Develop and implement social media strategies to increase engagement and followers.
• Monitor social media trends and provide insights for continuous improvement.

Digital Advertising Management:

• Handle digital advertising across all platforms, including Meta Ads, TikTok Ads, and Google Ads.
• Create, manage, and optimize ad campaigns to achieve maximum ROI.
• Analyze ad performance and prepare reports to track effectiveness and recommend improvements.

Content and Visual Review:

• Review content and visuals across all platforms to ensure promotions are effectively highlighted.
• Collaborate with the design team to create compelling visuals that align with our brand identity.
• Ensure all content is accurate, engaging, and aligns with our marketing goals.

Qualifications

• Education:Bachelor's degree in Marketing, Communications, Graphic Design, Digital Media, Journalism, or related fields.
• Experience:Proven experience as a Digital Marketer or Social Media Content Creator.
• Language Skills:Proficiency in English and Bahasa Malaysia; Chinese language skills are a plus.
• Skills:Strong written and verbal communication skills with the ability to simplify complex information. Skilled in social media management tools, analytics, and basic graphic design.
• Creativity & Strategy:A creative thinker with a knack for storytelling and the ability to adapt content to meet the needs of our audience.

Analytical Abilities:Attention to detail and a strong analytical mindset, capable of leveraging insights to improve strategies.

CTOS