Job Description

Starting from 1 product to over 20 brands and 300 skus, the group has evolved to meet the local market demands-by sourcing safe, high quality and exciting products in health, beauty & lifestyle categories. Growing steadily and progressively into an established importer and distributor, renowned for a strong sense of integrity, sustainability, and strict sourcing policy. The group has expanded into health food, body care, skin care, cosmetics, beauty accessories, lifestyle products and recently electronics as well. Despite the increasing product portfolio, the group is always committed to the interests of brand owners and retailers. To embrace the digital age, an online shopping store was established in 2011 to ensure everyone has access to quality health and beauty products wherever they are at their own convenience. Please contact Sharimilah Prakash or email your CV directly in word format with Job ID 10193 to . Please note that due to the high number of applications only shortlisted candidates will be contacted. If you do not hear from us in the next 5 business days we regret to inform you that your application for this position was unsuccessful. [HIDDEN TEXT] Key responsibilities Provide support and execute comprehensive brand plans throughout the year, covering all aspects from planning to implementation, with the aim of enhancing brand recognition, creating value for consumers, and fostering strong consumer affinity. Execute marketing plans across above-the-line (ATL) and below-the-line (BTL) channels, collaborating closely with the commercial team to ensure alignment with the brand\'s vision, strategy, and business objectives. Manage BTL quantities, outlet allocations, and pipeline management in coordination with the sales team. Develop strategies and brand plans for products across the 6Ps (product, price, place, promotion, people, and processes), ensuring alignment with the business vision and objectives. Review and analyze the performance of brands and campaigns, comparing them against set goals, and providing recommendations to achieve those objectives. Collaborate with stakeholders to align marketing activations and plans. Assist in the development of the full marketing mix, including media planning, go-to-market strategy, point of sale materials (POSM) development, packaging design, and in-store activation. Monitor, analyze, and evaluate market trends and consumer behaviors, as well as competitor activities, to identify opportunities and potential threats in the market. Role requirements A bachelor\'s degree in marketing, Business, or a related field. Demonstrated experience as a Brand and Marketing Executive or in a similar role, preferably within the consumer goods industry. Thorough understanding of branding principles, strategies, and best practices. Proficiency in utilizing digital marketing platforms, including social media, email marketing, and content management systems. Excellent communication, presentation, and interpersonal skills. Possess a creative mindset with a keen eye for design and aesthetics. Strong analytical skills with the ability to interpret data and extract valuable insights. Capable of working independently and collaboratively in a fast-paced environment. Strong passion for sustainability and promoting eco-friendly products. Familiarity with the latest marketing trends, tools, and technologies. Junior level: Fresh graduates or individuals with 1-2 years of experience are encouraged to apply. Senior level: A minimum of 2 years of experience is preferred.

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