Job Description

Senior Executive - Corporate Communications

Responsibilities

• Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
• Maintaining the social media presence across all digital channels.
• Measuring and reporting on the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Identify trends and insights, and optimize spend and performance.
• Generate creative content (internal and external communications) including but not limited to press release, speeches and marketing collaterals
• Oversea quality improvement to presence and visibility of brand.
• Media Relations - build, manage and maintain a strong relationship with media, and supplier.
• Other adhoc duties as assigned.
• Research organizations and individuals online to identify new and potential market/partner/venture
• Manage corporate PR and events, sponsorships, partnerships and Corporate Social Responsibility (CSR)

• Must possess at least Diploma / Advanced / higher Graduate Diploma in Advertising / Media, Linguistic/Languages, Mass Communication or equivalent.
• Extensive Knowledge of Social Media Platforms
• Web Proficiency, well versed in Adobe Software and Computer Software Proficiency
• Team Management Experience, Advertising, Copywriting, Content Creation
• Public Relations and Brand Marketing Experience
• Proofreading and Editing Skills
• Interpersonal Skills, Strong Verbal and Written Communication Skills, Customer Service Skills

Nilai University