Senior Marketing Executive (branding)

Cheras, Malaysia

Job Description

Company nature: Dental industry with an established brand reputation Working hours: MON - FRI (9 AM - 6 PM), SAT (work from home) Job Summary: This role involves assisting in the design of marketing materials, collaborating with business partners for brand synergy, executing creative product presentations, planning and overseeing marketing strategies and campaigns, coordinating with marketing agencies, organizing digital activities, monitoring brand implementation, preparing reports, sourcing props for displays, and supervising installations. The ideal candidate should have a strong understanding of branding principles, excellent communication skills, creativity in developing brand identities, and the ability to work effectively under tight deadlines with minimal supervision. Responsibilities:

  • Plan, develop, and oversee comprehensive marketing strategies and campaigns to promote the company\'s brands, products, services, and activities (e.g., sales launches, roadshows, exhibitions, events).
  • Conceptualization and design of various marketing materials such as leaflets, brochures, newsletters, banners, and other point-of-sale materials.
  • Collaborate with business partners and established brands to identify consistent brand synergy opportunities, offering strategies to enhance brand identity and vision.
  • Work cohesively with operations, sales, and marketing teams to improve creative product and merchandise presentations from a commercial perspective. Develop display strategies and design concepts that promote new product launches, promotional items, and reflect festive or seasonal themes.
  • Coordinate with marketing agencies to ensure consistency between marketing collateral and the marketing concept.
  • Organize digital activities, including product listing, promotion, pricing, and digital marketing strategies across multiple e-commerce platforms.
  • Monitor and review the implementation and application of the brand on an ongoing basis.
  • Prepare regular reports for management updates.
  • Source and propose props for offline displays related to festive seasons and special collection launches.
  • Supervise or execute installations with assigned suppliers and vendors.
Requirements:
  • Possess a Bachelor\'s degree in Marketing, Business Administration, Communications, or a related field.
  • At least 2 years of experience in marketing, branding, or advertising.
  • Strong knowledge and understanding of branding principles, strategies, and techniques is essential.
  • Demonstrate creativity and innovation in developing brand identities, messaging, and campaigns.
  • Possess a discerning eye for design and effectively communicate the brand\'s vision and values through various marketing channels.
  • Ability to think strategically and develop long-term plans for brand development.
  • Excellent verbal and written communication skills.
  • Capable of creating compelling content, presentations, and marketing materials.
  • Able to work under tight deadlines and pressure with minimal supervision.
Job Type: Full-time Salary: RM3,500.00 - RM4,500.00 per month Schedule:
  • Monday to Friday
Application Question(s):
  • What application do you use for design?
Education:
  • Bachelor\'s (Preferred)
Experience:
  • Marketing: 3 years (Preferred)
Language:
  • Mandarin (Preferred)
Application Deadline: 07/22/2023

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Job Detail

  • Job Id
    JD953206
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cheras, Malaysia
  • Education
    Not mentioned