Senior Marketing Manager

Kuala Lumpur, Malaysia

Job Description


Make A Real Difference at PropertyGuru. Real Aspirations. Real People. Real impact. PropertyGuru is Southeast Asia\'s leading PropTech company, and the preferred destination for over 41 million property seekers to connect with more than 63,000 agents monthly to find their dream home. PropertyGuru empowers property seekers with more than 3.2 million real estate listings, in-depth insights, and solutions that enable them to make confident property decisions across Singapore, Malaysia, Thailand, Indonesia, and Vietnam. PropertyGuru.com.sg was launched in Singapore in 2007 and since then PropertyGuru Group has made the property journey a transparent one for property seekers in Southeast Asia. In the last 15 years, PropertyGuru has grown into a high-growth PropTech company with a robust portfolio of leading property marketplaces across its core markets; award-winning mobile apps; mortgage marketplace, PropertyGuru Finance; and a host of enterprise solutions now under PropertyGuru For Business, including a high-quality developer sales enablement platform, FastKey, DataSense, ValueNet, Awards, events and publications across Asia. Responsibilities: About the role: As a Senior Campaign Marketing Manager, you will play a critical role in driving the success of marketing campaigns for the business unit. You will be responsible for leading cross-functional teams, managing budgets, analysing campaign performance, and collaborating with other departments to ensure campaigns are aligned with overall business objectives. Day-to-day activities: Develop and execute marketing campaigns: You will be responsible for leading the development and execution of marketing campaigns across multiple channels, such as email, social media, digital advertising, events, and more. You will work with cross-functional teams to create campaign strategies that align with business objectives. Budget management: You will develop and manage campaign budgets, ensuring that campaigns are delivered within budget constraints. You will also track campaign spend and provide regular reports to senior management. Performance analysis: You will be responsible for analysing campaign performance and making data-driven decisions to optimize campaigns. You will use tools such as Google Analytics and other data analysis platforms to track campaign performance and identify opportunities for improvement. Cross-functional collaboration: You will work closely with other departments such as Sales, Product, and Creative, and lead cross-functional teams to develop and execute successful campaign strategies. Stakeholder management: You will manage relationships with both internal and external stakeholders such as vendors, agencies, and media partners, to ensure the successful execution of marketing campaigns. Requirements: Bachelor\'s degree in marketing or a related field with 8+ years of experience in marketing, with a focus on campaign management. Strong understanding of marketing strategy, tactics, and execution. Excellent project management skills, including the ability to manage multiple campaigns simultaneously. Strong analytical skills and the ability to make data-driven decisions. Experience managing team of marketing professionals and led cross functional projects. Ability to work effectively in a fast-paced, team-oriented environment. Excellent communication and interpersonal skills. Experience in a B2B or technology industry is a plus. PropertyGuru Group is an equal opportunity employer committed to fostering an inclusive, innovative an learning environment with the best employees. Therefore, we provide employment opportunities without regard to gender, identity, race, religion, nationality, age, marital status, disability, or any other protected status, per applicable law. If there is anything we can do to help ensure you have a comfortable and positive interview experience, please let us know.

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Job Detail

  • Job Id
    JD985459
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Kuala Lumpur, Malaysia
  • Education
    Not mentioned