Job Description

Position Summary

Sitting within a high-performing client team, the SEO Executive is responsible for delivering best-in-class owned media campaigns. You will work across the wide range of specialisms found within digital marketing for owned assets. This includes SEO, content marketing, analytics, CRO and Web Testing, organic social media, and more.

Key Responsibilities

JOB RESPONSIBILITY:
(but are not limited to)

RESPONSIBILITIES

DESCRIPTION

Search Engine Optimization

\xc2\xb7 Responsible for assisting with all SEO activities, such as content strategy, link building, on-page optimization, competitive analysis and keywords strategy to increase rankings on all major search engine networks

\xc2\xb7 Familiar with search engines ranking mechanism and optimization principle

\xc2\xb7 Conduct audits to gauge website health in terms of page speed, indexation, ranking & more to propose potential optimisation

\xc2\xb7 Savvy in various SEO tools; including Google Analytics, Search Console, SimilarWeb, Screaming Frog, etc.

Google Analytics & Google Tag Manager

\xc2\xb7 Identify website\'s key performance metrics and competitive trends

\xc2\xb7 Proficiency in Google Analytics setup and tracking.

\xc2\xb7 Creating forecasts using operational and statistical tools and models

\xc2\xb7 Directing queries and analyzing databases and logs to produce performance reports

Strategy Development & Implementation

\xc2\xb7 Knowledge of client\'s business, competitors, and market

\xc2\xb7 Assist in developing new business activities as assigned

\xc2\xb7 Support account lead of all major and new campaign briefs

\xc2\xb7 Recommend appropriate research as required

\xc2\xb7 Consults with creative, developers, media and analytics team to communicate client objectives and to develop alternative strategic solutions

Quality Control/Standards Maintenance

\xc2\xb7 Work conforms with corporate brand identity guidelines and site specifications

\xc2\xb7 Work conforms with advertising codes, legal and ethical standards

Desired Skills & Experience

- 1-2 years\' experience, with a good understanding of SEO

- Minimum diploma in Mass communication or any related field.

- Good communication and presentation skills.

- A self-starter and a team player with the ability to multitask.

- Confident and able to handle demanding situations professionally

- Passion for all aspects of SEO; from content development to backlinking, technical SEO and PR

- Proficient in SEO tools, including Google Analytics, Search Console, SimilarWeb, Screaming Frog, etc.

- Knowledge in HTML, CSS or Organic E-commerce trends is a plus

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