Job Description

• Candidate must possess at least a Bachelor\'s Degree or above with relevant experience in overseas advertising and cross-border e-commerce operations.
• Proficient in SEO/SEM (Google AdWords, Yahoo, Bing, etc.), YouTube, Google Display Network, social advertising (Facebook, Instagram) and other programmatic platforms (DV360).
• Strong execution ability and innovation ability.
• Strong communication skills, sense of responsibility, data sensitivity, and strong data analysis ability.
• Passion for internet marketing, enthusiasm for work, ability to withstand stress and strong problem-solving skills .

Responsibilities

• Responsible for overseas promotion bidding and data analysis on platforms such as Facebook,Google, YouTube, etc and adjust bidding strategies based on analysis results; stay updated with advertising policies and ensure compliance with all guidelines and regulations.
• Monitor the actual performance of advertisements, optimize them in real-time and propose and implement corresponding solutions.
• Explore product selling points and determine product promotion strategies.
• Stay updated on social media updates and trends, changes in digital audience behavior and best practices, share new insights and recommendations with the team.
• Analyze data to identify areas of opportunity and utilize conversion rate optimization strategies (e.g. A/B testing, etc) to maximize return on investment (ROI) from ad spend.
• Monitor and report on key performance indicators such as click-through rates, conversion rates and return on ad spend (ROAS).
• Includes content creation, design, campaign setup, audience targeting, budget allocation, ad creation and performance tracking.

Benefits

• Annual leave 15 days.
• EPF, SOCSO and EIS
• Team building.
• Unlimited snack provided.

Additional Benefits

• EPF / SOCSO / PCB
• Annual Leave

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