Job Description

About the job Social Media Specialist

Our Client is \xef\xbb\xbfthe provider for aesthetic treatments. \xef\xbb\xbfAs a member of the Malaysian Healthcare Travel Council with a license from the Malaysian Ministry of Health, the group operates in Malaysia through four branches located in Kuala Lumpur, Johor Bahru, Petaling Jaya, and Bangsar. It has also received various awards including the prestigious Frost and Sullivan Award, the Brand Laureate Award, and the International Medical Travel Journal Award. It aims to provide world-class aesthetic treatment to patients with a high level of professionalism and assurance to clients. As part of their growth plans, they are seeking to hire a dedicated and experienced \xef\xbb\xbfSocial Media Specialist to be part of their team.

\xef\xbb\xbfResponsibilities:

• \xef\xbb\xbf\xef\xbb\xbfSocial Media Strategy: Develop and execute a comprehensive social media strategy aligned with our brand objectives, target audience, and overall marketing goals.
• Content Creation: Create engaging and relevant content for various social media platforms, including but not limited to text posts, images, videos, and infographics.
• Social Media Management: Monitor and manage our social media channels, ensuring consistent posting schedules, timely responses to comments/messages, and maintaining a positive brand image.
• Community Engagement: Actively engage with followers, customers, and influencers through likes, comments, and shares to build and nurture a vibrant online community.
• Analytics and Reporting: Analyze social media performance metrics regularly to measure the effectiveness of campaigns and initiatives. Prepare comprehensive reports and provide insights to optimize strategies.
• Trends and Best Practices: Stay up-to-date with the latest trends, tools, and best practices in social media marketing to continually improve our social media presence and performance.
• Collaboration: Collaborate with various internal teams, including marketing, design, and customer support, to align social media efforts with overall marketing initiatives.
• Paid Social Campaigns: Assist in the planning and execution of paid social media campaigns to increase reach and drive desired outcomes.
• Social Media Advertising: Manage social media advertising campaigns on platforms such as Facebook, Instagram, Twitter, LinkedIn, etc.

\xef\xbb\xbfKey Requirements:

• \xef\xbb\xbf\xef\xbb\xbfA Bachelor Degree in Marketing, Communications, or a related field.
• Minimum of 2 years of experience in social media management and marketing.
• Demonstrates creativity and ability to create compelling and visually appealing content that resonate with target audiences.
• Social Media Savvy: Strong understanding of various social media platforms, their algorithms, and best practices for each channel.
• Has excellent written and verbal communication skills, with the ability to craft engaging and effective social media posts.
• Possesses an analytical mindset; proficient in analyzing data and deriving actionable insights to improve performance.
• Strong organizational skills: has ability to manage multiple social media platforms and campaigns simultaneously, meeting deadlines and delivering results.
• Demonstrates adaptability: Has willingness to adapt to changing trends and technologies in social media marketing.
• Is a team player: is collaborative and able to work effectively in a team-oriented environment.

Remunerations & Benefits:

• Min Basic Salary RM3,000 to RM5,000
• Opportunity for career growth

• Performance bonus and incentive

Consultant-in-charge

Alison Perera | alison.perera@hunters-in.com

\xef\xbb\xbfAlyssa Paulose | alyssa.paulose@hunters-in.com

Hunters International