Job Description

You are responsible for leading a team, developing and implementing digital strategies, managing client accounts, and driving performance across multiple digital channels. This role requires a deep understanding of digital platforms, a strategic mindset, and the ability to analyze data to make data-driven decisions. Job Responsibilities Lead a team of digital marketing/ performance specialists, providing guidance, support, and mentorship. Develop and execute digital marketing strategies to achieve client objectives and drive performance across various digital channels. Manage client accounts, build strong relationships, and act as the main point of contact for clients. Conduct thorough data analysis to identify trends, measure campaign performance, and optimize digital campaigns accordingly. Utilize digital advertising platforms (such as Google Ads, social media platforms, and programmatic advertising) to create, implement, and optimize online advertising campaigns. Oversee website optimization efforts, including SEO, user experience, and conversion rate optimization. Collaborate with cross-functional teams, including creative, content, and development teams, to ensure seamless execution of digital campaigns. Stay up-to-date with industry trends, emerging technologies, and best practices in digital marketing to provide strategic recommendations and innovative solutions. Generate comprehensive reports and insights to communicate campaign performance, identify areas for improvement, and present recommendations to clients and internal stakeholders. Monitor industry benchmarks, competitive landscape, and market trends to identify new opportunities for growth and innovation. Bachelor\'s degree in Marketing, Business, or a related field. Minimum 3 years of proven working experience in a digital marketing role. Able to speak and understand in Mandarin is a plus. Strong understanding of digital marketing concepts, platforms, and best practices. Proficiency in digital advertising platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and programmatic advertising. Excellent analytical skills with the ability to interpret complex data and draw actionable insights. Experience in managing and optimizing SEO, SEM, social media, and display advertising campaigns. Familiarity with web analytics tools (such as Google Analytics) and data visualization platforms. Strong leadership and managerial skills with the ability to effectively lead a team and manage client relationships. Exceptional communication and presentation skills. Results-driven mindset with a passion for achieving performance goals and exceeding client expectations. [Apply now at https://my.hiredly.com/jobs/jobs-malaysia-hive-marketing-sdn-bhd-job-digital-performance-manager]

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