Job Description

Company Description

Carousell Group is the leading recommerce group in Greater Southeast Asia on a mission to inspire the world to start selling, and to make secondhand the first choice. Founded in August 2012 in Singapore, the Group has a leading presence in eight markets under the brands Carousell, Cho Tot, Laku6, Mudah.my, OneKyat, Ox Street, and Refash, serving tens of millions of monthly active users. Carousell is backed by leading investors including Telenor Group, Rakuten Ventures, Naver, STIC Investments and Sequoia Capital India.

As a team of passionate individuals working together to solve meaningful problems, there is so much more for you to discover in a career with Carousell. Our culture is made up of hiring, developing, and promoting people who embody our values of solving problems for our users; having a mission-first mindset; being relentlessly resourceful; caring deeply; and staying humble to constantly improve. Together as an organisation, we make magic happen.

About Mudah

Mudah.my Sdn. Bhd is Malaysia\'s largest digital platform for selling and finding almost anything - from Cars to Cameras, Properties to Pets, Mobile phones to Motorcycles, Treadmills to Textbooks, Bicycles to Beds, Guitars to Golf sets, Plants to Printers, Watches to Washing machines, Tyres to Tablets, Dresses to Drums, Shoes to Shops, Collectibles to Computers, Jobs and more - Semua Pun Mudah! Mudah\'s mission is to democratize commerce by empowering everyone, especially individuals



Job Responsibilities & Requirements

The Marketing copywriter is responsible for creating compelling and persuasive written content that promotes Mudah.my services and offers. This role requires a strong understanding of marketing and user experience principles, as well as excellent writing skills with UX experience.

The main responsibilities of Marketing copywriter with UX experience include:

• Writing and editing engaging copy for a variety of mediums, including web pages, blog posts, emails, social media posts, product descriptions, brochures, and other marketing materials.
• Collaborating with marketing teams and other stakeholders to understand marketing objectives and create content that aligns with those objectives.
• Conducting research on industry trends, competitor activities, and target audience to inform marketing campaigns and content creation.
• Ensuring all content is accurate, engaging, and aligned with the brand\'s voice and tone.
• Collaborating with designers and other creatives to develop visuals and graphics that complement written content.
• Interpreting creative direction and technical information and turning them into persuasive copy concepts.
• Collaborating with the UX team and other designers that may require instructional copy direction.
• Create user-centric copy for digital interfaces, error messages, tooltips, and interactive elements.
• Collaborate with design and development teams to align copy with the overall user experience.
• Iterate and optimize copy based on user feedback and A/B testing results.

Qualifications

Requirements:

• Strong writing and editing skills, attention to detail, and the ability to work well under pressure are also essential.
• Knowledge and experience in writing with the best SEO practices in mind.
• Fluent in both Bahasa and English in terms of writing, and also speaking and comprehension.
• Strong writing and editing skills, attention to detail, and the ability to work well under pressure are also essential.

Education and Experience:

• Bachelor\'s degree in journalism, media, or marketing.
• Minimum of 4-6 years of experience in copywriting preferably in a marketing or advertising setting.
• Experience copywriting for an e-commerce platform.
• Applicants MUST provide link to their portfolio

Additional Information

By proceeding with your application, you are adhering to our PDPA policies. In case you are interested to know more, read about our .

Carousell