Create and develop effective and user-friendly marketing strategies
Coordinate and supervise advertising and communication campaigns across different platforms like social media and TV, as well as manage exhibitions and promotional events
Carry out market research and analysis to assess trends, brand recognition, and competition in the market
Initiate and oversee surveys to understand customer needs and loyalty
Generate content for various marketing materials such as brochures, press releases, and website content
Foster relationships with media vendors and publishers to ensure cooperation in promotional activities
Track the progress of campaigns using various metrics and prepare performance reports
Collaborate with managers to develop budgets and monitor expenses
Requirements
Bachelors degree in Marketing, Business Administration, or a related field (Masters degree preferred).
Proven experience as a marketing professional, with a focus on strategy development and implementation.
Strong knowledge of marketing principles, techniques, and best practices.
Demonstrated experience in planning and executing successful marketing campaigns.
Proficient in market research and data analysis to drive informed decision-making.
Excellent written and verbal communication skills, with copywriting and content creation expertise.
Strong leadership and project management abilities, with a track record of successfully leading cross-functional teams.
Proficiency in digital marketing platforms, tools, and analytics.
Proficiency in using MS Office and marketing software such as CRM
Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
Strong analytical and problem-solving skills.
Proactive and innovative mindset, with a passion for driving marketing excellence.