Job Description

An exciting Performance Marketing Manager (Retail Chain) job has just become available at one of the most respected global retail chains based in Malaysia. Reporting directly to the Head of Marketing, this is a role for a marketer who is a leader in their field. About the Performance Marketing Manager (Retail Chain) Role:
In this business critical role you will be responsible for driving performance marketing planning and execution including affiliate marketing programme, media budget allocation, optimisation strategy and campaign analysis for the brand\'s online digital media channels in order to drive optimised marketing performance (in traffic, user acquisition and sales). Key Responsibilities:

• Lead the end-to-end performance marketing planning and execution including affiliate marketing programme, budget allocation, optimisation strategy, and campaign analysis for the online shop\'s digital media channels to ensure traffic management, user acquisition and engagement
• Develop and manage affiliate marketing programme, digital prospecting and remarketing campaigns
• Monitor and optimise performance marketing budget, performance, affiliate marketing programme and key metrics such as ROAS and CAC followed by building tactical or counter proposal to reach the business objectives within the budget
• Provide weekly/monthly performance report and recommendation using data to drive better campaign through a test and learn approach
• Work closely with the campaign marketing and operation team to ensure marketing campaigns are carried out in a timely manner and in line with business objectives and optimised budget in order to drive desired ROI
• Ensure successful planning, execution and optimisation for key traffic KPIs via paid, organic and own media channels
• Follow the business code of conduct, always act with integrity and due diligence
• Manage other assignments as it deems appropriate

To succeed in this Performance Marketing Manager (Retail Chain) job, you will need to have the ability to work effectively and co-operatively with senior business development teams, across borders and internal matrix. Key Requirements:

• Degree/diploma in digital marketing, marketing communications or equivalent
• Must possess a minimum of three to five years\xe2\x80\x99 experience with a proven track record in digital and performance marketing planning for e-commerce players
• Excellent communicator: must be highly proficient in Ms. Word, PowerPoint, and Ms. Excel, which will be necessary in the creation not only verbally but visually engaging branding materials, reports, and presentations

This international retail chain needs no introduction and is recognised as the leader in their field of expertise. With great clients and known for their corporate entertainment, they\xe2\x80\x99ve won many awards. The culture is demanding but if you are confident and have a can-do attitude the potential rewards are significant. The firm is also very focused on developing and training their people to the highest standards. If you are driven, determined and want to take the next step in your career, this is the role for you. Great career progression opportunities await the right person in this exciting Performance Marketing Manager (Retail Chain) job. Apply today or email me at Christie.Cheah@robertwalters.com.my to discuss this new opportunity. Do note that we will only be in touch if your application is shortlisted. Agensi Pekerjaan Robert Walters Sdn Bhd
Business Registration Number : 729828-T
Licence Number : JTKSM 423C
An exciting Performance Marketing Manager (Retail Chain) job has just become available at one of the most respected global retail chains based in Malaysia. Reporting directly to the Head of Marketing, this is a role for a marketer who is a leader in their field.