Job Description

About the job Senior Digital Marketing Specialist

Our Client is a market leader in providing hot water, heating and cooling solutions for conventional and renewable systems. As they continue to expand their range of products, they have attained 18 patents over the last 20 years and served some of the biggest clients in UK and the world.\xef\xbb\xbf\xef\xbb\xbf

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\xef\xbb\xbfKey Responsibilities:

• Plan and execute high-engagement digital marketing and sales activities across multiple projects and channels, including websites, SEO, Google Ads, Facebook (including Collaborative Ads), Instagram, etc.
• Plan and Execute the lead generation and nurturing programs, and develop the digital customer journey to nurture and retarget audiences.
• Create, set up, and optimize targeted digital ads and live strategies to promote online conversion.
• Plan and monitor digital ad spending.
• Regular block posting and sharing of digital contents.
• Produce and proofread digital content that adheres to the company\'s style guidelines.
• Track, report, and analyze digital marketing, CRM, website analytics, and PPC campaigns against goals (ROI & KPIs).
• Assist in actively engaging and improvising SEO optimization, PPC, Facebook, and other digital marketing tools to meet targets
• Plan and execute all database marketing initiatives, such as email marketing, SMS, newsletters, and social media, that relate to eCommerce and customer retention.
• Liaise with designers, marketing team, business team and suppliers to execute digital marketing campaigns.
• To perform any other ad-hoc duties that may be assigned by the superior from time to time.

Qualifications:

• Candidate must possess at least a Bachelors Degree in Digital Marketing/Marketing/Media/Mass Communication/Advertising/Business, or equivalent.
• Minimum 2-3 years of working experience in digital marketing & advertising, with digital media industry exposure is an added plus.
• Required skill(s): Decent knowledge in digital marketing, including SEO/SEM, Social Media Management, Email Marketing, Paid Ads, Meta Business Suites, Google AdWords and Google Analytics.
• Technical skill(s): Microsoft Words, Excel, PowerPoint, Google Sheets, Forms, & Content Creation.
• Additional skill(s): Copywriting, Adobe Illustrator, Adobe Photoshop, Photography is an added plus
• Self-motivated, able to multitasking & keen to grow.
• Ability to work with minimum supervision and must be team-oriented.

Consultant in Charge

\xef\xbb\xbfSteve Yap | +6018 223 9966 | steve.yap@hunters-in.com

Hunters International