Senior Performance Marketing Associate

Malaysia, Malaysia

Job Description


Independently plan (create media schedule) full funnel planning tactics for social and various digital activations (i.e. awareness, consideration and conversion touchpoints including eCommerce requirements) across multiple Paid Social platforms including but not limited to - Core platforms: Google, Facebook, LinkedIn, Twitter required; Additional platforms such as TikTok

1. Developing & optimizing acquisition campaigns on digital channels including Search, Display, Mobile, and Social.

2. Set up campaigns and keep monitoring campaign performance and pacing, as well as conduct performance analyses on a regular basis, using a data-informed approach to optimize campaigns

3. Prepare reports and optimize reports to give our clients information and insight into their business performance.

4. Independently plan (create media schedule) full funnel planning tactics for social and various digital activations (i.e. awareness, consideration and conversion touchpoints including eCommerce requirements) across multiple Paid Social platforms including but not limited to - Core platforms: Google, Facebook, LinkedIn, Twitter required; Additional platforms such as TikTok

5. Lead and implement campaign activities across multiple industries

6. Work closely with other teams and stakeholders to ensure acquisition goals are met.

7. Prepare presentations and present to senior-level clients, combining your ability to generate insights with your data visualisation skills

8. Liaise and communicate effectively with clients and internal parties globally

9. Configure and deploy website tagging and analytics tools for site implementations, including custom events, variables and dimensions.

Be part of an exciting start-up environment focused on Digital Marketing|High visibility & direct line report to Head of Department

1. Min 2 years of experience in managing advertising campaigns/media planning for brands

2. Possess at least a Professional Certificate, Diploma, or Bachelor\'s degree in Economics, Communications, Media, Statistics, or a relevant degree or certification

3. Working knowledge of Facebook, Google, Linkedin Ad platforms, Twitter, and TikTok (other major search, display, search and social tools)

4. Intermediate knowledge of analytical tools such as Google Data Studio, and Microsoft Excel. Basic knowledge of Google Workspace ( Doc, Sheets, Slides, etc.)

A media agency that focuses on:

  • Public relations through branded content and communities
  • Online media assets optimisation and monetization
  • Campaign activation through digital and offline media
  • Consumer Data extraction, analysis and management
High visibility & direct line report to Head of Department, Be part of an exciting start-up environment focused on Digital Marketing.

Michael Page

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Job Detail

  • Job Id
    JD948469
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    60000 - 72000 per year
  • Employment Status
    Permanent
  • Job Location
    Malaysia, Malaysia
  • Education
    Not mentioned