Job Description

LOCATIONBritish International School of Kuala LumpurJOB TITLEAdmissions OfficerJOB PURPOSEYou will be responsible for supporting the school Marketing, Admissions & Communications (MAC) team to deliver an outstanding experience for parents and students through the Family Experience Journey (PEJ).REPORTING TOAdmissions ManagerDIRECT REPORTSNoneOTHER KEYRELATIONSHIPS

• School Director of Admissions and Marketing (DAM)
• School SLT and staff
• Parents and students
• School Marketing Manager & Communications Manager, Marketing Officer
• CRM Champion

PACKAGECompetitiveKEY RESULT AREAMEASURES OF PERFORMANCEProvide the first point of contact to prospective parents on the phone and online, making the experience positive, straightforward and engaging throughout.

• Ensure high quality communication: language, tonality and structure.
• Maintain high levels of warmth and enthusiasm throughout all communications.
• Ask appropriate questions to capture required information from prospective families ensuring consistent attention to detail.
• Pass contact details for prospective families through to relevant Admissions team members in an accurate and timely manner.

• Delivery of weekly KPIs
• Feedback from parents
• Mystery shop

Ensure all leads and applications are loaded into the CRM system in an accurate and timely manner.

• Wherever possible, enter contact details and other information from prospective parents directly into iSAMs / CRM.
• Ensure that all new leads and applications are entered into iSAMs / CRM within 24 hours during working week.
• Ensure that lead statuses, notes and personal details are kept fully up to date at all times and after each and every communication with prospective parents.
• Ensure the school adheres to NAE business rules in relation to data capture and management.
• Ensure any outstanding data capture is complete by the end of each working week.

• Periodic audit of information within iSAMs / CRM to ensure accuracy
• Feedback from team

Communicate directly with parents and admissions staff on the information and documents required for the completion of application and enrolment steps of the Family Experience Journey.

• Liaise with prospective parents directly on email and on the telephone ensuring all communication is as personal as possible.
• Facilitate the application and assessment data gathering process in a straightforward and efficient way to convert families to enrolment.
• Support the Admissions team to facilitate any remaining enrolment requirements and help maintain continued contact to convert enrolled families into new starters.
• Carry out filing of any documentation in a structured and timely manner.
• Ensure that all application and enrolment information is input into iSAMs / CRM in a timely and accurate manner.
• Work with the DAM and Admissions Managers to ensure that completed enrolment documents are shared with the relevant class teachers before the student starts.
• Support the admissions in team in organising, co-ordinating and delivering onboarding events throughout year.

• Delivery of weekly KPIs
• Feedback from parents
• Mystery shop

Arrange the booking of tours, meetings and assessments with families, the MAC team and the wider school faculty, ensuring all booked dates, detail and outputs are recorded accurately in iSAMs / CRM.

• Ensure all relevant team members are informed of tours and assessment dates and family details in a timely and accurate manner.
• Respond to any questions from the school faculty on the family, using data from iSAMs / CRM or liaising with relevant Admissions team member.
• Wherever possible, enter contact details and other information from prospective parents directly into iSAMs / CRM
• Ensure any outstanding data capture is complete by the end of each working week.

• Delivery of weekly KPIs
• Feedback from parents
• Feedback from team

If an Admissions team member is unavailable, or during busy periods, directly handle enquiries from prospective families and provide support on school tours.

• Deal with new enquiries effectively and convert the enquiry to a visit to the school.
• Conduct individual and group tours of the school, making them as personal as possible and convert families to make an application.
• Support the Admissions team to follow up with leads at all stages of the pipeline that have become unresponsive to reignite their interest. Follow best practice in timing this communication.
• Ensure timely communication, responding to all parent contact within 24 hours during the working week.
• Get to know families through great questions and active listening.
• Build empathy and rapport with families.
• Support the MAC team through attendance at school recruitment events.

• Delivery of weekly KPIs
• Feedback from parents
• Mystery shop

Implement the school\'s admissions processes in line with any group policies and local market regulations.

• Maintain an up to date understanding of group-wide admissions policies and processes.
• Understand any local regulatory requirements and ensure these are implemented at each stage of the admissions process.

• Timely resolution to any issues flagged during weekly audit

Provide appropriate feedback and best practice share to other members of the Admissions and wider school team.

• Support the DAM to develop a culture where the school engages as one and works to ensure admissions is a whole school responsibility.
• Contribute to the sharing of best practice in admissions across the Admissions team, region and group.

• Employee performance review rating(s)
• Team conversion rates
• Team feedback

Take a proactive approach to personal development planning using company toolkits and procedures as appropriate.

• Take ownership for personal development and works with Admissions Manager to develop and implement a focused and straightforward Personal Development Plan.
• Take ownership for requesting feedback from others in a timely fashion.
• Provide both constructive and appreciative feedback both unprompted and when asked.

• Positive performance appraisal

Philosophy and values:We are ambitious for our students, our people and our family of schools. We believe that:

• There is no limit to what every person can achieve.
• Creativity and challenge help us get better every day.
• Learning should be personalised.
• Unique global opportunities enhance the learning experience.

Promote and adhere to the Company Vision and Values:

• Opportunity - For us, opportunities need to be meaningful, about achieving potential and making progress.
• Impact - For us, impact is about making a difference. It needs to be immediate, positive and lasting.
• Leadership - For us, leadership is about considering the team\'s needs as well as your own, setting inspiring examples, being supportive and showing real accountability and responsibility.
• Respect - For us, respect is about listening, being inclusive, showing tolerance and getting the little things right

Each individual must ensure that they meet their statutory responsibilities and Company policies with regard to Health and Safety, Equal Opportunities and other relevant legislation and undertake any other appropriate duties as allocated by the Principal.

• Role-model the \'Be Ambitious\' philosophy each day
• Feedback as a valued member of the team and the wider organisation

OTHER

• Promote and embodies The CORE 7 Leadership Capabilities:
• Accountable - Establishes a high performing culture and accepts accountability for organisational performance.
• Strategic - Leads opportunity and is committed to continuous improvement aligned with the organisational vision and direction
• Collaborative - Works collaboratively with others to achieve organisational outcomes
• Entrepreneurial - Creates organisational value for diverse stakeholders and achieves commercial success
• Enabling - Drives excellence through valuing and developing others
• Agile - Achieves personal and organisational success within a changing, dynamic and complex environment
• Resilient - Demonstrates personal resilience within a demanding environment of high expectations

• Each individual must ensure that they meet their statutory responsibilities and Company policies with regard to Health and Safety, Equal Opportunities and other relevant legislation
• A commitment to safeguarding and promoting the welfare of all pupils.

• Willingness to undertake appropriate child protection training when required

• Valued member of the team and organisation

Nord Anglia Education