Senior Specialist Marketing Sea & Australasia

Petaling Jaya, Malaysia

Job Description


About the Role: You will be responsible for coordination and delivery of global marketing and communication activities across SEA and Australasia. You will report to Senior Manager \xe2\x80\x93 Marketing & Communications, Asia Pacific You Will:

  • Coordinate marketing and communication activities in SEA and Australasia to achieve the Association\xe2\x80\x99s our goals.
  • Develop marketing campaigns including creative development, collateral production, advertising, media planning, purchasing and event management.
  • Support Business Development department by managing campaigns and create leads for prospects towards achieving regional revenue targets.
  • Plan and support campaigns for students/member recruitment and retention purpose.
  • Provide advice to Business Development department on marketing tools and channels for the Association\xe2\x80\x99s brand marketing and communication messages as tailored to the right target audiences.
  • Identify new branding opportunities and support marketing strategies including brand profiling and brand awareness and social engagement to increase the number of the Association students and members.
  • Be a contact point to ensure the progression and delivery of marketing campaigns by liaising internal and external parties.
  • Plan, manage social media channels in engaging with partners across SEA and Australasia.
  • Work with digital media agency to develop digital marketing campaigns for recruitment purpose.
  • Report campaigns to support business decision-making.
  • Ensure all the communication materials are aligned with the Association / CGMA brand guideline and compliant with all legal aspects of marketing, copyright and trademark issues.
  • Represent the Association and involve in the Association events.
  • Display the Association Behavior\'s.
You Have:
  • Bachelor\xe2\x80\x99s degree in communications, Marketing, Education or any equivalent field.
  • Experienced in Marketing and Communications.
  • Experienced in educational institution, professional bodies or PR/Advertising agency preferably.
  • Experienced in managing design, printing and production are an added advantage.
  • In building relationship with senior level management.
  • Public relations, Creative skills
  • Sound knowledge of social media marketing and platforms

How We Support You: We provide flexibility to help you achieve a good work-life balance. You\'ll be part of a global, diverse team who foster an environment of inclusion and belonging where you are valued for who you are and where you come from. We offer benefit options in and out of the workplace, including healthcare, retirement, annual leave, parental leave, an employee assistance program. We care about our employees\' welfare and focus our benefits package on the benefits which support your wellbeing. We also recognize that everyone has different priorities, so in addition to our core benefits to support your health we offer flexible options for you to choose benefits that are right for you, your family and your lifestyle. We believe in non-stop learning and are committed to investing in learning opportunities that help you reach your full potential and support your continued development. About Us: At The Association, a Great Place to Work-Certified company, we are transforming the accounting and finance profession. We are future-focused, empowering the world\'s most accomplished accountants to stay relevant, meet today\'s demands, and prepare for tomorrow\'s challenges through quality education, resources, and training. Learn more about The Association on LinkedIn and our Career Site. #LI-Remote #GreatPlacetoWork We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

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Job Detail

  • Job Id
    JD936130
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Petaling Jaya, Malaysia
  • Education
    Not mentioned